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Product & Business Development Manager - Hitachi Hightech India private limited
4 weeks ago
Description
Job Title: Product & Business Development Manager
Grade: Manager
Location: Mumbai, Maharashtra
Company: Hitachi Hightech India private limited
Salary Range: As per the industry
Company Overview:
Hitachi High-Technologies specialized scientific instrumentation portfolio with Oxford Instruments' rich 45-year heritage of innovative analytical instruments and services.
Job Purpose:
Assume responsibilities of developing business for Hitachi Spectroscopy, Chromatography & other analytical Products across India. Achievement of budgeted sales, margin realization, payment collection, key account management, application support, distributor & channel management.
Job Responsibilities:
- Establish comprehensive coverage for agreed territory and products (with a special focus on Spectroscopy and Chromatography Products) in consultation with the Sales & Other concerned Managers of the respective business verticals including the following:
- Study the business opportunities for the above-said products and submit short term and long-term business plans to management.
- Based on approved business plan/s in consultation with management execute the same within given timelines.
- Supporting existing distributors and managing / hiring new distributors/channel partners if required.
- Product promotions and comprehensive market coverage.
- Generate sales leads and convert them into opportunities with help of distributors.
- Understand customer applications to suggest suitable products and solutions.
- Conduct demonstrations and discuss appropriate technical applications related to Spectroscopy and chromatography products as may be necessary.
- Prepare and issue quotations using approved templates in case if required.
- Funnel management and weekly & monthly reporting to immediate line manager and functional managers.
- Pre and Post sales Application support for existing and new customers, wherever required.
- Propose and contribute to marketing initiatives e.g. direct mailing, trade shows, conferences advertising etc.
- Ensure end-user customer satisfaction, taking corrective action as & when necessary.
- Uphold Hitachi / Hitachi High Tech brand integrity with end customers / distributors / agents and operate in a manner consistent with the Hitachi brand values.
- Propose and agree targets for: Sales by product, market segment, product mix, cash collection and gross margin. Propose and agree strategic objectives in region.
- Provide regular reports in an agreed format.
- Achieve the agreed targets, within an agreed expense budget.
- Build and maintain close and effective working relationships with team members / distributors.
- Closely work with sales, service, product, and marketing teams to help to create regional business and marketing plan to increase regional growth.
- Manage specialized projects in case required with external partner companies for product promotions etc. with help of the concerned functional team members.
- Interface with existing office team members within and outside of India.
- Maintain professional awareness of relevant external technical and business developments and of competitor activity.
Indicative Performance Measures:
- Sales Volume and Value
- Bid / Win Ratio
- Sales / Cost of Sales Ratios
- Manage Distribution and channel management.
- Gross Margin (or equivalent)
- Application Knowledge on Spectroscopy & Chromatography products etc.
- Profitability
- Product and Customer Mix
- Cash Collection
- Relationships with Key account Customers
- Hitachi Brand Integrity
Education & Qualification:
- Relevant technical degree preferred or business degree if appropriate market experience can be demonstrated.
- Post Graduate degree in chemistry with specialization in analytical instrumentation technology and science.
Professional Skills & Abilities:
1. Technical:
- Understands and manages within a technical environment.
- Able to develop distributor and other channels for the business as and required.
- Able to work & coordinate sales & marketing work in direct sales, distributor & channel management environments.
- Able to explain the technical features, advantages, and benefits of relevant products. Studies and understands competitive market scenarios and growth opportunities for the products assigned for sales.
- Over 5 years working experience in quality or R & D pharma and non-pharma labs and sound application knowledge of general Spectroscopy (UV-VIS, Fluorescence, NIR instruments) and Liquid Chromatography product discipline and / or instrumentation industry.
2. Financial:
- Able to conduct demonstrations and discuss applications at customer sites.
- Strong application knowledge of Spectroscopy & Chromatography products in Pharma, non-pharma, Petrochemicals / commercial testing labs / academia etc.
- Understands the key factors which influence the performance of own area of the business. Evaluates activities and decisions from a commercial perspective, achieving short-term financial efficiency and longer-term business objectives.
3. Marketing:
- Understands the relevant market dynamics and economic factors influencing business scenario.
- Has an appreciation of the external marketplace and its requirements and appreciates the importance of providing feedback mechanisms to central marketing. Applies this to own planning and decision making.
- Adept at exploiting distributor strengths and manage their weakness areas in developing Hitachi brand image and awareness.
- Maintain well-coordinated and smooth communication mechanism with different functions and external partners, end customers.
- Has experience in working with global companies and familiar with working culture like business development, reporting's, escalations etc.
Personal Qualities:
- Experience of a high technology environment, or experience of working in the relevant industry sector (pharma preferred).
- Fluency in English (written and spoken both), Hindi and well versed with at least one of the prominent local regional languages.
- High personal credibility within the own company & end-user customers.
- Willing to travel up to 80% of their time.
- Proficient PC / IT skills including MS Office, other sales & marketing online tools especially Sales Force like CRM tools.
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