Chief Marketing Officer

4 weeks ago


Kolkata, West Bengal, India iimjobs Full time

Chief Marketing Officer- Large Building Material Industry- Kolkata

As the CMO, you will spearhead our marketing efforts and play a pivotal role in shaping the company's brand and market presence. Your expertise will drive our marketing strategies, aligning them with our ambitious growth plans and ensuring they resonate across diverse regional markets.

Key Responsibilities:

- Develop and implement a comprehensive marketing strategy that supports the company's growth objectives and enhances brand visibility.

- Lead and support regional marketing teams, ensuring consistency in brand messaging and strategy execution.

- Oversee marketing budget allocation, ensuring efficient use of resources in line with company growth.

- Drive digital marketing initiatives to maximize reach and engagement across various platforms.

- Analyze market trends and customer insights to inform marketing tactics and product development.

- Collaborate with sales, product development, and other departments to create cohesive and effective marketing campaigns.

- Establish robust metrics and KPIs to measure marketing effectiveness and ROI.

- Represent the company at industry events, conferences, and networking opportunities to foster relationships and partnerships.

Qualifications:

- A minimum of 15 years of experience in marketing leadership roles, preferably in the building industry or related sectors.

- Proven track record of developing and executing successful marketing strategies.

- Strong analytical skills with the ability to translate data into actionable insights.

- Exceptional leadership and communication skills, capable of motivating and managing diverse teams.

- Bachelor's or Master's degree in Marketing, Business Administration, or a related field.



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