Analyst - Communications

3 weeks ago


Gurgaon, Haryana, India United Airlines Full time

We offer a variety of career opportunities worldwide, come and explore yours.

Corporate Communications

Our Corporate Communications team handles relationships with the media and communicates company information externally and internally to our global workforce.

Job overview and responsibilities

The Analyst – Communications Performance – will assist in maintaining the effective execution, delivery, and evaluation of communication programs through various channels (such as intranet, email, employee information screens, etc.) and content formats (written, video, etc.). This analyst will possess a solid grasp of big data, data models, and data analysis methods to scrutinize employee communication engagement data for trends, patterns, and correlations. They will collaborate closely with the Sr. Manager to provide data-driven suggestions, transform data into actionable insights, and then help present that data in a coherent manner for internal stakeholders.

  • Performance & Measurement
  • Query, extract & analyze diverse data sets for employee communications campaigns
  • Create, monitor, and manage reports on campaign performance outcomes
  • Utilize data analysis techniques to identify baselines, trends, and correlations
  • Draw actionable insights from data analysis and propose optimization recommendations
  • Support email and web channels by understanding their metrics and impact on performance
  • Planning, process & tools
  • Maintain data production standards, processes, and workflows with focus on efficiency
  • Introduce new processes for accurate data collection across email and web platforms
  • Assist in resolving issues with reports created by our team but used by others
  • Execution & Delivery
  • Assist in data selection, processing, and deployment
  • Develop an understanding of our diverse employee communication strategies, tactics, and channels

This position is subject to local terms and conditions. Expat assignments and employment visa sponsorships, even on a limited-time basis, will not be provided. This role is with United Airlines Business Services Pvt. Ltd - a wholly owned subsidiary of United Airlines Inc.

Qualifications

Required

  • Bachelor's degree or 4 years of relevant work experience
  • 2-3+ years of relevant experience in employee communications, marketing, or technology
  • Proficiency in data analysis, different methodologies, pattern identification, and trend analysis using various tools (excel, powerBI, foundry [via SQL, R, python], SQL server, or equivalent)
  • Familiarity with data and a fundamental understanding of databases, data models, and relationships
  • Experience in monitoring marketing or employee communication campaigns and analyzing performance metrics
  • Ability to manage multiple tasks and meet deadlines in a dynamic environment
  • Advanced skills in excel – pivot tables and charts
  • Working knowledge of SQL
  • Strong analytical capabilities
  • Authorized to work legally in India for any employer without needing sponsorship

Preferred

Bachelor's degreeBackground in Marketing or CommunicationsExperience with email metrics and tools (e.g. Salesforce Marketing Cloud or similar)Experience in web behavior metrics and platforms (e.g. Google Analytics or similar)Proficiency in data visualization and tools (e.g. LookerStudio, Power BI, or similar)Understanding of A/B and multi-variate testing methods and structuresCreative in problem-solvingFamiliarity with United's PeopleSoft data set

Equal Opportunity Employer - Minorities/Women/Veterans/Disabled/LGBT



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