Senior Brand Manager

3 weeks ago


DubaiMiddle EastOverseasInternational, India iimjobs Full time
We are seeking a Senior Brand Manager for a FMCG Brand based in Dubai.

Responsibilities:

  • Develop and implement comprehensive brand strategies in alignment with overall business objectives.
  • Conduct market research to identify consumer insights, market trends, and competitor activities.
  • Collaborate with crossfunctional teams to ensure brand consistency across all touchpoints.
  • Develop and execute integrated marketing campaigns that effectively communicate the brand message.
  • Collaborate with marketing and creative teams to create compelling and cohesive campaigns.
  • Monitor campaign performance and adjust strategies as needed.
  • Develop and manage the brand marketing budget.
  • Monitor expenses and allocate resources effectively to achieve maximum impact.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
  • Strong analytical and strategic thinking skills.
  • Excellent communication and presentation skills.
  • Creative mindset with a focus on innovation


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