Retention Marketing Manager

4 weeks ago


Mumbai, Maharashtra, India iimjobs Full time

About Company

Our client is a D2C company having multiple brands under them into Food, fashion, luxury, decor etc.

Roles & requirements:

- Will be responsible for driving business from our repeat customers across multiple brands

- Oversee the growth of our email marketing programs by performing frequent experience testing, along with evolving our segmentation strategy and scaling our loyalty program to create a best in class experience for our customers.

- Build, launch, and scale a referral program that rewards and retains our highest-value and most loyal customers, focused on participation and upward migration.

- Work closely with key stakeholders in business, creative, marketing, technology vendors and more to develop and execute initiatives that drive customer loyalty and engagement.

- Optimize site email/mobile capture and increase key email metrics from list size and engagement to conversion and sales.

- Develop robust measurement strategies - both at the campaign level - and at the customer segment level, to measure short-term and long-term impact of marketing strategies.

- Act as the in-house expert on existing customer marketing strategies and industry best practices.

- Analysing the link between customer behavior and buying pattern

- Work cross-functionally to develop, lead, and execute email, push and SMS marketing strategies for lifecycle, transactional, triggered, and promotional campaigns to increase specific business KPIs and overall user Life Time Value(LTV).

- Develop a strategy to amplify personalized programs that are scalable and support key business KPIs.

- Be the authority on the member journey for users; develop a deep understanding of the user mindset, behavior, and how best to use it to deliver results, all while utilizing insightful data insights.

- Proactively engage customers with the goal of improving adoption, satisfaction and lifetime value.

- Using user & market research, user feedback, user usage and competitive analysis to identify new campaign opportunities and enhancements.

Requirements:

- 3-8 Yrs of experience developing lifecycle programs; comfortable with segmentation, automation strategy, marketing using digital channels

- Proficient with Excel

- Expertise in using marketing automation platforms like MoEngage, WebEngage, Clevertap, Smarttech etc


  • Regional Manager

    3 weeks ago


    Mumbai, Maharashtra, India iimjobs Full time

    Job Description:We are seeking an experienced and dynamic Regional Manager to lead our sales team. The ideal candidate will be responsible for driving sales growth, developing strategies to expand market share, and ensuring the achievement of revenue targets within the designated region. This role requires strong leadership skills, a strategic mindset, and a...


  • Mumbai, Maharashtra, India iimjobs Full time

    Influence Marketing - Loyaty Programs, Mumbai To ensure the Design, development, competitiveness and implementation of the existing loyalty program Improve the engagement program focused on increasing the Contractor base and improving the retention rate Drive New Buyer acquisition Drive Extraction from existing buyers Onboarding vendors / Tech deployments to...


  • Mumbai, Maharashtra, India iimjobs Full time

    As Senior Affiliate Marketing Manager, you will play a pivotal role in shaping and executing CouponDunia's affiliate marketing strategy along with nurturing the affiliate team.Your responsibilities will include - Strategy Development and Implementation: Drive the development and implementation of a comprehensive affiliate marketing strategy to drive...


  • Mumbai, Maharashtra, India iimjobs Full time

    Chief Marketing OfficerSummaryThe Vice President - Brand Marketing / CMO is a customer centric leader that will serve as the gatekeeper of the brand voice, positioning and strategy. This individual will be responsible for building out the strategic marketing plan along with the development, coordination, implementation, and execution of all marketing...


  • Navi Mumbai, Maharashtra, India NeoSOFT Technologies Full time

    About the job:Key responsibilities:Generate leads through email and call campaignsDevelop and manage digital marketing campaignsPromote company products and services in the digital spacePlan and monitor the company's ongoing presence on social mediaLaunch optimized online advertisements to increase brand awarenessActively participate in SEO effortsManage...


  • Mumbai, Maharashtra, India Danaher Full time

    Wondering what's within Beckman Coulter Diagnostics? Take a closer look.At first glance, you'll see that for more than 80 years we've been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We're building a culture that celebrates backgrounds,...


  • Mumbai, Maharashtra, India The Council Of EU Chambers Of Commerce Full time

    About the internship:Events Marketing:1. Plan, coordinate, and execute various events such as networking, workshops, seminars, and conferences.2. Utilize digital marketing channels, social media, and email campaigns to promote events effectively.Membership Expansion:1. Develop and implement strategies to attract new members2. Identify target industries,...


  • Mumbai, Maharashtra, India iimjobs Full time

    Head Of Digital Marketing | D2C BrandOur client, a D2C brand, is looking for a world class digital marketing head for their team. As a digital marketing head, you should have in-depth marketing experience and a passion for brand building. You will work closely with different teams to create content for different online channels, as well as strategies for...


  • Mumbai, Maharashtra, India timesjobs Full time

    Product Marketing ManagerApply For This RoleWHAT YOU'LL BE DOINGMeeting Company and Marketing Objectives through Field Marketing ExcellenceWorking with the regions Sales leadership team, create and deliver the Regional Marketing strategy that meets the regions business goals through the delivery of World Class Field marketing.Support the regional GTM plan...


  • Mumbai, Maharashtra, India 1702 Digital Full time

    About the internship:Selected intern's day-to-day responsibilities include:1. Coordinate with the paid media team and brand strategists to ensure timely delivery of all deliverables2. Keep in regular touch with the clients and service clients on all queries 3. Get repeated business from existing clients or cross-sell newer services4. Ensure that client...


  • Mumbai, Maharashtra, India Alvarez and Marsal Full time

    Description Team Profile:The Marketing team at A&M is truly dynamic and works on a range of diverse projects. The team is based in India but aligns and works equally in sync with the Global Marketing team thereby giving an opportunity to the individual to work in a thriving work environment. Someone with an entrepreneurial mindset, who is willing to go the...

  • Marketing Manager

    4 weeks ago


    Mumbai, Maharashtra, India Alvarez and Marsal Full time

    Description Marketing Manager, Global CampaignsAlvarez & Marsal is seeking an experienced Marketing Manager to join our growing team and deliver marketing campaign strategy and support across India, Southeast Asia, Australia and other markets.Based in Mumbai, the successful candidate will be a digitally savvy self-starter who has solid experience in...


  • Mumbai, Maharashtra, India Seo Digital World Full time

    We are looking for the candidates with good work experience, who can handle team as well as generate leads for the Digital Marketing Agency. Candidate should have good working knowledge preferred.Experience : 1 - 4 YearsNo. of Openings : 1Education : Higher SecondaryRole : Digital Marketing ManagerIndustry Type : IT-Hardware & Networking / IT-Software /...


  • Mumbai, Maharashtra, India iimjobs Full time

    Location: Mumbai (Hybrid)Embark on a dynamic journey in C&B, shaping global compensation and benefits strategies. Collaborate with cross-functional teams to craft compelling Total Rewards Solutions, driving talent retention and acquisition.Your Employer: Global analytics company driven by its mission of making markets Function better. They are Indias...


  • Mumbai, Maharashtra, India timesjobs Full time

    Manager - Business FinanceDate: 4 Jul 2023Location: Mumbai, IndiaCompany: Tata CommunicationsJob Family DescriptorPosition Summary:Enabling organizations to build & develop sustainable businesses by crafting mid and large deals (including exit plans, if needed be) incorporating best practices of commercial excellence and consultative approach towards...


  • Mumbai, Maharashtra, India iimjobs Full time

    Performance Marketing Management Role - NBFCJob Role: Performance Marketing Management- NBFC - MumbaiLocation: MumbaiJob Purpose :This role will be part of the Digital Marketing function of the company which manages all external & internal internet and mobile based marketing for multiple product categories. The team works in a fast-paced environment,...

  • branch manager

    5 days ago


    Navi Mumbai, Maharashtra, India Atharva Endeavours LLP Full time

    Position Overview:As a skilled and experienced Branch Manager you will play a pivotal role in overseeing branchoperations, driving business growth, ensuring regulatory compliance, and delivering exceptionalcustomer service. With your strong leadership abilities, strategic mindset, and deep understanding offinancial services, you will be responsible for...


  • Mumbai, Maharashtra, India iimjobs Full time

    Key Responsibilities : Campaign Management and Strategy : Develop and execute effective advertising campaigns on Google and Meta Platforms, ensuring alignment with the company's marketing goals. Leverage various online marketing channels including SEM, paid social, display, and affiliate marketing. Data Analysis and Reporting : Utilize Google Analytics and...


  • Mumbai, Maharashtra, India Pilgrim India Full time

    About The Company :Pilgrim is one of the fastest-growing and most innovative Direct 2 Consumer (e-commerce) beauty brands known to Discover World's Best Beauty Secrets!. Founded by serial entrepreneurs from IIT Bombay and IIM Ahmedabad, it offers a dynamic, fast-paced, and fun culture to be a part of.Your Profile :- Minimum 4 years of work experience in...


  • Navi Mumbai, Maharashtra, India SEVEN CONSULTANCY Full time

    Apply for Online Marketing Manager, Career Progress Consultants in Navi Mumbai ,Mumbai ,Thane for 2 - 5 Year of Experience on