Senior Visual Designer

3 weeks ago

New Delhi Delhi India, Delhi Delara Full time

About Us

Delara Home is a premium, eco-certified home essentials brand offering luxury bedding, comforters, rugs, and bath textiles. With design, sustainability, and storytelling at our core, we aim to create timeless products that bring comfort and style to homes across the U.S. We’re looking for a talented Senior Visual Designer to elevate our brand presence across digital and marketplace platforms.


Role Overview

As a Senior Visual Designer, you will own the design execution across all customer-facing channels — including our website, email marketing, social media, and Amazon A+ pages. You’ll also contribute to evolving our visual identity, ensuring brand consistency, and occasionally directing imagery and creative partners. This is a hands-on creative role with space for light art direction as we grow.


Key Responsibilities

  • Website Design: Create engaging landing pages, banners, and product detail layouts on Shopify that balance brand storytelling with conversion optimization.
  • Email Marketing: Design high-performing emailers, campaign flows, and newsletters that align with brand aesthetics and drive engagement.
  • Social Media Design: Produce scroll-stopping posts, stories, reels graphics, and paid ads tailored for Instagram, Pinterest, Meta, and TikTok.
  • Amazon A+ & Marketplace Content: Design elevated A+ pages, storefronts, and visuals for Amazon, Wayfair, Target+, and other partners.
  • Visual Identity & Consistency: Maintain and evolve our brand style guide, ensuring imagery, typography, and layouts are consistent across all channels.
  • Creative Collaboration: Partner with copywriters, marketers, and product teams to translate briefs into compelling visuals.
  • Imagery & Art Direction: Develop moodboards and shot lists for photoshoots; coordinate with photographers and stylists; oversee retouching and image edits to ensure brand fit.
  • Innovation: Stay updated on design, e-commerce, and social trends; bring fresh, creative ideas that resonate with modern consumers.


Qualifications

  • 4–6 years of experience in graphic/visual design, ideally with exposure to D2C, e-commerce, or lifestyle brands.
  • Strong portfolio showcasing work across web, email, social, and digital campaigns (must demonstrate clean, premium design sensibility).
  • Proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects); bonus if you know motion graphics or Canva for quick turnarounds.
  • Solid understanding of layout, typography, color theory, and imagery selection.
  • Familiarity with Shopify design and Amazon A+ content design preferred.
  • Ability to manage multiple projects simultaneously with strong attention to detail.
  • Excellent communication skills and ability to present design rationale clearly.
  • Photography/art direction experience a plus


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