Marketing Operations Manager

3 weeks ago

India Goalreify Full time

Responsibilities

  • Workflow Optimization: Evaluate and enhance marketing processes to improve efficiency and effectiveness, striving for world-class operations.
  • Facilitate Campaign Management: Coordinating the execution of marketing campaigns, ensuring they are aligned with business objectives and delivered on time.
  • Performance Monitoring: Identify bottlenecks and implement data-driven solutions to optimize performance and achieve ambitious goals, including tracking the OKR with regional marketing team
  • Training and support: Provide training and ongoing support for marketing team members on new tools and best practices including: on-boarding/tool introduction/process introduction
  • Internal Process Co-ordination: keep track of purchase orders, and contracts to ensure flawless financial management and legal compliance
  • Performance Monitoring: Collecting timely campaign data to ensure performance being evaluated consistently across the regions and against the business goals.
  • Compliance: Ensure all marketing activities comply within company policies and IP standards
  • Cross-functional Collaboration: Establish and manage relationships with cross-functional team and regional marketing team to optimize process

Qualifications

  • Bachelor's degree in Marketing, Business, or related field.
  • 4-5 years of experience in marketing operations or related role.
  • Strong analytical and problem-solving skills.
  • Excellent communication and organizational abilities.
  • Ability to manage multiple projects and meet deadlines successfully.
  • Attention to detail and dedication to data accuracy.
  • Understanding of digital marketing channels/funnel and metrics.
  • Ability to work in a fast-paced hybrid environment and handle stress appropriately.
  • Experience working on cross-functional teams with ability to communicate effectively through written and verbal communications, including asynchronous interactions with others.
  • Experience with field marketing operations, particularly in the tech industry, is a plus.
  • Experience in the gaming industry is a plus.

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