Institutional Sales Manager

3 weeks ago

Gurugram Haryana India, IN HyFun Foods Full time

Position/Profile Title: Key Accounts Manager – Institutional Sales

Experience: 5-10 years

Critical/Special Exposure:

  • Institutional Account Development – Proven experience in cracking and growing business with corporate/army/railway canteens, hospitals, caterers, and educational institutions.
  • Distributor Network Management – Ability to appoint, manage, and drive distributors who specialize in institutional supply.


Purpose of the Position:

We are looking for an experienced Institutional Sales Manager to strengthen our institutional business. The incumbent will be responsible for developing key institutional accounts (corporate canteens, defense/army canteens, railway canteens, hospitals, educational institutions, and caterers) while also identifying, onboarding, and managing distributors who can effectively service these accounts.


Roles and Responsibility

  • Develop and manage sales from institutional channels such as corporate, army, and railway canteens, hospitals, educational institutions, and catering services.
  • Build strong relationships with purchase managers, canteen officers, caterers, and other stakeholders to generate sustained business.
  • Identify and appoint distributors specialized in institutional supply, ensuring adequate infrastructure, stock, and service levels.
  • Monitor distributor performance and provide guidance to align with institutional account requirements.
  • Achieve monthly, quarterly, and annual institutional sales targets.
  • Ensure smooth coordination with supply chain, operations, and finance for order execution and collections.
  • Track competitor activities, pricing, and market trends to support strategic planning.
  • Manage compliance with institutional procurement processes, contracts, and documentation.

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