Growth Marketing Lead
2 hours ago
About Osto
Osto is a protection-first, all-in-one cybersecurity platform that makes startups enterprise-ready in minutes - securing cloud, apps, APIs, devices, and data with real enforcement, no security engineer required.
Role Overview
We’re looking for a Growth Marketing Lead to own Osto’s marketing engine for the US startup ecosystem - driving awareness, pipeline, and product demand across digital channels, founder/VC communities, and cybersecurity circles. You’ll experiment fast, learn fast, and turn insights into compounding growth.
What You’ll Drive
- Content marketing (blogs, case studies, landing pages, playbooks)
- SEO, AEO, GEO to scale organic growth
- Event marketing across startup, VC, accelerator and cybersecurity ecosystems
- Community & social growth (Reddit, Slack/Discord, VC platforms, LinkedIn, etc.)
- Growth experiments across channels to reduce CAC and increase sign-ups
- Analytics, attribution, and funnel reporting
Who We’re Looking For
- 3–6 years in B2B SaaS / cybersecurity / DevOps growth marketing (US preferred)
- Proven track record of scaling inbound pipeline and organic demand
- Hands-on operator who can write, experiment, analyze, and execute fast
- Strong understanding of startup + VC ecosystem audiences
Why Osto
- Market-differentiated cybersecurity product for the fastest-scaling startups
- Work directly with founders; shape GTM engine from day zero
- High ownership, fast iterations, and direct impact on revenue growth
- Accelerated leadership path as marketing scales
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