Jr. Media Planning Executive

3 weeks ago


Mumbai Maharashtra India, Maharashtra Schbang Full time

Media Strategist

Job Description


Experience Required:

  • 6 months to 1 year of experience


Major Roles & Responsibilities:

  • Understanding business objectives of the clients
  • Responsible to get the new campaign briefs
  • Identify the best possible platforms and create a plan basis the marketing objectives
  • Understanding the benchmark rates from the buying team before sharing the plan to the clients
  • If any requirement of third parties - coordinate with the internal third party team to get the best possible rates
  • Ensuring the media plan is shared with the clients
  • Work on iteration on the media plans basis feedback from the clients as and when required
  • Once the media plan is locked, share the estimate with the accounts team, for the estimates to be raised
  • Sharing the estimate to the client and getting the approval and getting the POs in place from the client.
  • Ensuring campaigns commences on time without any major delay.
  • Monitoring the campaigns along with the buying team and ensuring the rates are in par with the media plans
  • Using Analytics tool such as Google Analytics, SimilarWeb, SEMRush for industry benchmarking


Skills Required:

  • Strong Communication & Time management skills
  • Strong attention to detail, problem solving attitude and having an analytical mind
  • Knowledge of Google Analytics, SimilarWeb, SEMRush
  • Knowledge of Amazon Ads, Flipkart Ads


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