Marketing Manager

2 hours ago

Gurugram Haryana India, IN Worko Full time

This role is with a partner company which is a fast growing Wearable brand: Role OverviewWe're looking for a hands-on, performance-oriented Marketing Manager to lead digital and performance marketing initiatives across top e-commerce platforms like Flipkart, Blinkit, and Zepto. You’ll be responsible for driving visibility, traffic, and conversions across these channels and owning end-to-end campaign execution.Key ResponsibilitiesDevelop, implement, and scale performance marketing campaigns tailored to marketplace dynamics (Flipkart, Blinkit, Zepto).Build marketing calendars and ad strategies for launches, promotions, and category pushes.Analyze campaign results to optimize ROI, CTR, conversion rates, and other key performance metrics.Stay on top of marketplace algorithms, seasonal trends, and competitive landscape to inform campaign decisions.Collaborate cross-functionally with design, content, sales, and product teams to maintain consistent brand messaging and timely execution.Prepare and share weekly/monthly performance dashboards and growth insights with leadership.Requirements4–5 years of hands-on marketing experience, ideally in performance/digital marketing agencies or consumer brands.Proven success in managing paid campaigns and visibility on Flipkart, Blinkit, Zepto (other platforms like Amazon, Myntra, BigBasket are a plus).Experience in the electronics or consumer durables category is highly preferred.Strong analytical and reporting skills – you're comfortable with dashboards, performance metrics, and iterative testing.Gurgaon-based (or willing to relocate) and open to a fast-paced, in-office culture.Strong communication, cross-team collaboration, and project ownership mindset.Mandatory Requirements4–5 years of hands-on marketing experienceProven success in managing Flipkart, Blinkit, Zepto & other Quick commerce platforms.Strong analytical and reporting skillsGurgaon-based (or willing to relocate)Strong communication, cross-team collaboration, and project ownership mindsetPreferred RequirementsExperience in the electronics or consumer durables category

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