Campaign Manager

9 hours ago


india, IN Major Tom Agency Full time

What You Will Do


* Build, launch and manage campaigns in Demand-Side Platforms

* Monitor pacing and delivery to ensure campaigns are on track to deliver the allocated budget

* Perform account maintenance responsibilities and escalate campaign issues to team members and clients

* Build campaign infrastructure to track and report on an audience’s response to marketing, employing an understanding of tag management solutions, website data and events

* Focus campaign optimization efforts on direct response, utilizing our suite of customized conversion tracking and analytics tools to increase advertiser ROI, setting and beating benchmark returns month over month

* Work within a collaborative team of highly experienced programmatic media buyers, sharing ideas and best practices



What You Will Bring


* 1-2 years hands-on experience trafficking and managing campaigns through one or more demand-side platforms

* Bachelor’s degree in Advertising, Marketing, Business, Statistics, or Economics preferred

* Expertise in Microsoft Office (Excel and PowerPoint), Google Analytics, and Google Ads

* Proven analytical and critical thinking skills while working with large data sets

* Proactive self-starter who can prioritize efficiently and work independently

* Capability to thrive in an entrepreneurial environment and start-up atmosphere

* Experience with The Trade Desk or comparable DSPs

* Agency Experience



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