Head Brand

3 weeks ago

Mumbai Maharashtra India, Maharashtra equentis Full time

What is the role?We are looking for a brand strategy leader who will work closely with the senior leadership team toestablish and chart out the overall brand communication, content marketing strategy and its tactical execution adhering to marketing goals that result in driving brand awareness and profitable growth.The incumbent will be a creative leader with deep consumer understanding and extensive experience in the product / service lifecycle management.Key responsibilities: Develop brand strategy and define the company's annual marketing roadmap both online andoffline. Drive Share of voice with an aspiration to be a category leader. Serve the role of brand custodian for all communications & content from tactical, internal,external to social media by creating brand marketing playbook & guidelines. Analyse performance and the ongoing trend of key content metrics, develop audience insightsand a deep understanding of the BFSI industry to build a content communication strategy acrossmarketing channels. Conduct content deep-dives and compile thoughtful post-mortem analyses to determine areasfor optimization and improvement. Conduct analysis of key business drivers, trends, and performance indicators in partnership withcreative and business teams. Brief external and in house creative teams on content requirements and ensure brandguidelines are adhered to. Define core TG, value proposition & elasticity’s around core benefits & create short, long termbrand content strategy. Create cadence for consumer research, competition research and brand tracking on core brandattributes & full funnel criteria. Liaise with design and media agencies to share brief on the campaign; review execution toensure adherence to SLAs and monitor quality of execution Manage and control the brand portfolio budget. Create monthly, quarterly and annual plans ensuring budget vs. actual compliance on spendinputs, leads & outcome metrics. Develop & execute customized plans for both top line and bottom-line growth of company. Develop and manage a fit-for-course agency network, in house team to ensure effective andefficient execution of brand strategy across mediums eg. Digital, Radio, TV, OOH etc. Plan and execute branding initiatives, ATL and BTL activities for the brands. Set, monitor and report on team goals Identify opportunities to reach new market segments and expand market share Monitor competition (acquisitions, pricing changes and new products and features)What are we looking for? Should have a degree in marketing, business administration. MBA with at least 6 years of work experience (ideally in planned / high involvement categories) Ability to understand consumer journey’s & intervene to drive brand salience. Ability to balance creativity and analytics. Strong understanding of current e-commerce trends and best practices. Team player; ability to partner and negotiate with cross-functional team to successfully deliverclient needs Prior experience leading a team is a must, as is the ability to motivate and rally a team around acommon vision Promotes a culture of teamwork across organizational boundaries Experience building communications strategies to deliver business KPIs highly desirable

  • Head of Brand

    3 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Union Living Full time

    Location: MumbaiCompany: Orex Coliving Spaces Pvt. Ltd. (Union Living)CTC: ₹6–12 LPAAbout the RoleAs the Head of Brand & Experiences, you will lead a lean, high-performance, AI-integrated marketing team that drives occupancy, brand leadership, and customer delight. You will own the end-to-end marketing charter, blending creativity with performance to...

  • Head of Brand

    2 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Union Living Full time

    Location: Thane Company: Orex Coliving Spaces Pvt. Ltd. (Union Living)CTC: ₹6–12 LPAAbout the RoleAs the Head of Brand & Experiences, you will lead a lean, high-performance, AI-integrated marketing team that drives occupancy, brand leadership, and customer delight. You will own the end-to-end marketing charter, blending creativity with performance to...

  • Group Head

    3 weeks ago

    Mumbai, Maharashtra, India, Maharashtra The Content Lab Full time

    JOB DESCRIPTIONGROUP HEAD | BRAND SOLUTIONSAbout the RoleAt The Content Lab, we believe great work sits at the intersection of insight, imagination, and impact. We're looking for a Group Head – Brand Solutions to help us push that belief forward—someone who brings clarity, energy and fresh thinking to the table.This role is equal parts strategy,...

  • Brand Head

    2 weeks ago

    Pune, Maharashtra, India, Maharashtra KNR Management Consultants Full time

    Hiring for a Brand LeadLocation: PuneMust be a Tier 1 B-School PG/MBA in MarketingOffer CTC range: INR 50 to 70 LPAWe’re looking for a dynamic Brand Lead with 12 to 15 years of experience to drive brand strategy, positioning, and growth in a highly competitive market.What you’ll do:Lead end-to-end brand strategy, positioning, and communication.Drive...

  • Brand Manager

    3 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Bajaj Consumer Care Full time

    Roles & Responsibilities :Design strong value proposition to capture new avenues of expansion, boost market share, and increase brand recall across geographies for the designated brandDevelop optimal brand pack type, price and channel portfolio to meet consumer segmentation needs while achieving the profitability goalsKeep abreast of competitor intelligence...

  • Marketing and Brand Manager

    3 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Manetain Store Full time

    Marketing & Brand Head Mumbai | Full-time | On-siteAbout the Role:We’re looking for a dynamic and data-driven *Marketing & Brand Head* to lead the overall marketing strategy and brand building for our growing company. This is a leadership role that combines creative thinking with performance marketing, responsible for driving growth across all channels –...

  • Account Group Head

    3 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Interactive Avenues Full time

    Job descriptionPosition SummaryAn Associate Group Head/Group Head would look into the day-to-day needs of an account and also ensure the long-term stability and growth of the relationship and revenue along with the Account Director. An Associate Group Head/Group Head must assist the Account Director to deliver brand objectives. An Associate Group Head/Group...

  • Head of Sales South East Asia

    7 days ago

    Mumbai, Maharashtra, India Barcode Entertainment : Strategic Brand Solutions Full time

    About BarcodeBarcode Entertainment is one of India's leading influencer and content marketing agencies, now expanding into Southeast Asia. With marquee clients across beauty, tech, lifestyle, and luxury, we create powerful stories that bridge brands and culture through creators.We're now looking for adynamic Business Headto set up and scale our Southeast...

  • Head Brand

    1 week ago

    Mumbai, Maharashtra, India equentis Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    What is the role?We are looking for a brand strategy leader who will work closely with the senior leadership team toestablish and chart out the overall brand communication, content marketing strategy and its tactical execution adhering to marketing goals that result in driving brand awareness and profitable growth.The incumbent will be a creative leader with...

  • Head Brand Strategy And Marketing

    1 week ago

    Navi Mumbai, Maharashtra, India Ranchpride Agrocomm Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Job Title: Head Brand Strategy & Creative Marketing (FMCG/D2C)Location: Vashi, Navi MumbaiExperience: 812 years (FMCG / D2C mandatory)Employment Type: Full-Time (Permanent)Joining: Immediate / As per notice periodAbout YumleysYumleys is a leading premium dry fruits and nuts brand, known for global sourcing, quality processing, and strong customer focus. We...