Simplotel - Digital Marketing Manager

1 week ago


Bengaluru, Karnataka, India Simplotel Technlogies Full time
Company Profile:
  • Simplotel is a Bangalore-based Software-as-a-Service (SaaS) company, assisting more than 2,000 hotels in 21 countries to enhance their direct business. They are the driving force behind e-commerce for some of India's largest hotels. Simplotel, which stands for Simple and Hotel, aims to simplify hoteliers' lives through technology. Often referred to as 'Shopify for Hotels', it was established in October 2013 and is backed by Go-MMT, India's leading Online Travel Agency. Recently recognized as the best startup in the travel & hospitality sector for 2021 by Startup India, an initiative of the Union Ministry of Commerce & Industry.

Position - Digital Marketing Manager (SEO and Google Adwords):

The Digital Marketing Manager role is located at the head office in Bangalore. The specialist will be responsible for formulating and executing SEO and paid marketing strategies for various hotel clients to ensure they achieve the maximum return on investment. The primary focus of the Digital Marketing Manager is to guarantee that customers receive a significant return on their digital marketing investments.

The Specialist will:
  • Oversee and ensure the delivery of high-quality digital marketing services to customers.
  • Collaborate with clients to comprehend their business and marketing objectives.
  • Create a customized strategy to help them meet their targets. Present the strategy to clients for approval.
  • Execute the strategy and collaborate with internal teams on implementation.
  • Generate reports on campaign performance and discuss outcomes with clients.

Skills required:
  • Graduate degree in Engineering or Business, with an MBA being advantageous.
  • 1-3 years of prior experience in account management and digital marketing. Proficiency in SEO, Google Adwords, Display Ads, and social media advertising. This includes keyword research and targeting.
  • Ability to effectively measure and report campaign performance.
  • Strong analytical, communication, and presentation skills. Capable of persuading both internal and external stakeholders. Skilled in creating engaging presentations.
  • Competence in building solid business cases for digital marketing.
  • Familiarity with analytics tools (such as Google Analytics, Google Adwords tools, MS Excel, SEM Rush, etc.).


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