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Research Executive
2 weeks ago
To support our APAC business we are setting up a centre of excellence (CoE) based on the model of insourcing projects to a central, professional hub with the objective of building an optimal team of researchers that can support the DxI shared resources model.
We are looking for a Research Executive who will play a key role in the measurement and analysis of media coverage on our client companies across the media spectrum - broadcast, print, online, and social media.
This is an entry-level position that will introduce employees to the market research industry, media analysis techniques, and a variety of public relations measurement methodologies.
Requirements:
- Bachelor's degree in liberal arts, communications, marketing, business, psychology, economics or related area of study
- Familiarity with qualitative and quantitative research and analysis
- Demonstrated ability to use online tools to perform online desk research
- Excellent reading, writing, editing, and data interpretation skills
- Excellent spoken and written English is a must
- Great interpersonal communication skills; articulates ideas clearly and professionally, both in person, in writing, and over the phone
- Strong time management skills and ability to work under pressure; able to consistently meet deadlines on reports and projects
- Detailoriented; able to ensure the quality of report content by keeping numerous project details organized and by selfediting
- Proficiency in Microsoft Office (Word, Excel, PP, Outlook)
Responsibilities:
- Prioritize and organize media content into monitoring reports using both thirdparty and proprietary software
- Support in the production of charts (quantitative analysis), written insights (qualitative analysis), and other aspects of client deliverables
- Assist in delivering quality services to clients on primary and secondary research projects.
- Analyze news and social media coverage for metrics, such as tone (favorability), influencers, spokespeople, messages communicated, outlet type, and topic
- Assist project teams with general desk research
- Assist with the setup and configuration of our proprietary online media monitoring tool for clients (training provided)
Edelman Data & Intelligence (DXI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission.
We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful.
DXI brings together and integrates the necessary people-based PR, communications, social, research and exogenous data, as well as the technology infrastructure to create, collect, store and manage first-party data and identity resolution.
DXI is comprised of over 350 research specialists, business scientists, data engineers, behavioral and machine-learning experts, and data strategy consultants based in 15 markets around the world.
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