Facebook Media Buyer-Lead Generation

2 weeks ago


Noida, Uttar Pradesh, India Get Me Rank - A Digital Marketing Agency Full time

Position Overview:


Get Me Rank is seeking an experienced and dynamic Media Buyer to optimize our direct and affiliate Facebook / Meta Ads campaigns.

The ideal candidate will have a robust background in digital marketing, particularly in paid Meta advertising, and a proven track record of leading successful campaigns including Lead Generation, Pay Per Call, Content & Search Arbitrage across multiple regions

Responsibilities:

  • Create and manage Meta Ads campaigns on Facebook and Instagram
  • Conduct competitor research, creative research (direct response) for optimal camping performance and compliance.
  • Write compelling ad copy and create visually appealing ad creatives with the help of crossfunctional team.
  • Monitor campaign performance and optimize campaigns for maximum ROI.
  • Conduct A/B testing to improve ad performance, creative performance, and conversion rates.
  • Analyze campaign data and provide insights and recommendations for optimization.
  • Stay uptodate with the latest trends and best practices in Meta Ads and digital marketing.
  • Collaborate with internal teams to align Meta Ads strategies with overall marketing objectives.
  • Provide regular reports on campaign performance and KPIs to stakeholders.
  • Understanding of setting up trackers like Voluum, Bemob, Redtrack, Clickflare
  • Manage and optimise advertising campaigns on platforms like System1, Tonic, Domain Active, Sedo, Ads, Shinez, PubPlus, others
  • Manage and optimise advertising campaigns for verticals like Home Improvement, Finance, Insurance, Debt, Legal, others
  • Manage and optimise advertising campaigns for verticals like Weight loss, Dental, Fungus, Prostate, iGaming, others
  • Liaise with platform representatives for insights and optimisation opportunities.

Qualifications:

  • Bachelor's degree in Marketing, Advertising, Business, or related field.
  • Meta blueprint certification is preferred.
  • Strong understanding of the Meta Ads platform, including campaign setup, optimization, and reporting.
  • Proficiency in Google Analytics and other digital marketing tools.
  • Excellent analytical skills with the ability to interpret data and make datadriven decisions.
  • Creative thinker with a passion for digital marketing and staying ahead of industry trends.
  • Strong communication and collaboration skills.
  • Ability to multitask and manage multiple campaigns simultaneously.
  • Detailoriented with strong organizational skills.


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