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Sales Associate

3 months ago

Hubli, Karnataka, India PepsiCo Full time

Overview:
CE handles single/multiple distributors ranging over different scale of business. He/She

is the representation of PepsiCo in market who is responsible for planning, deploying

and executing joint business plans and driving sustainable sales capability.

The CE will help distributor expand his business by coaching and working with the DB

and/or the team of sales representatives. He/She will be instrumental in resolving

market challenges and ensuring incremental business.

Responsibilities:

Market

  • Delivering Secondary monthly targets and Gross Revenue growth
  • Planning routes efficiently to increase productivity
  • Increase Net Distribution by increasing number of outlet served
  • Increases Weighted Distribution by increasing SKU count in existing outlets
  • Ensuring stock availability and Rack Execution as per planogram
  • Relationship building in the market to maximize customer satisfaction
Training & Communication

  • OneonOne training of PSRs (Pre-Sales Representatives) to develop business
understanding & sales capability

  • Monthly target setting for each salesmen
  • Works with PSRs in market to coach him/her on market execution
  • Monitors PSR performance using regular sales reports
  • Communicates incentives and motivates PSRs to achieve targets
Distributor

  • Distributor/Hub/Spokes appointment and retirement for territories
  • Managing DB health (ROI) by ensuring adherence to Joint Business plan
  • Jointly responsible for recruitment and retention of sales representatives
  • Minimizing expiry/stales by ensuring FIFO and stacking norms of products
  • Tracking correct and timely delivery of orders in the market
  • Ensuring food compliance of every distributor
  • Facilitating development of distributor on PepsiCo sales competencies

Qualifications:

  • Any under graduation
  • Post Graduation (Tier 2/3 College)
  • Preferable MBA
  • 2 Years FMCG/ Similar Sales and Distribution Experience