Performance Manager

2 weeks ago


Delhi, Delhi, India JY Technologies Consulting Pvt. Ltd. Full time

Company Description

JY Technologies Consulting Pvt. Ltd. is a professional digital marketing agency and web development company based in India with channel partners worldwide. We offer a wide range of services including digital marketing, open source development, e-commerce development, web application development, mobile application development, SEO, and digital marketing services. Our team works diligently to provide innovative ideas and elegant designs at affordable prices.

Position Overview:

We are seeking a highly motivated and analytical Performance Marketing Specialist to join our dynamic marketing team. The ideal candidate will have a proven track record of driving growth through data-driven marketing strategies across digital channels.

Key Responsibilities:

  • Develop and execute performance marketing campaigns across various digital channels, including but not limited to Google Ads, Facebook Ads, Ads, and programmatic display advertising.
  • Optimize campaign performance through continuous A/B testing, audience segmentation, and bid management to maximize ROI and achieve KPIs.
  • Analyze campaign performance metrics and provide actionable insights to optimize performance, increase conversion rates, and improve overall marketing effectiveness.
  • Collaborate with cross-functional teams including creative, content, and product to develop and implement integrated marketing campaigns.
  • Stay informed about industry trends, best practices, and emerging technologies in performance marketing to identify new opportunities for growth and innovation.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • years of experience in performance marketing, with a focus on digital advertising and campaign optimization.
  • Proven track record of driving measurable results and achieving KPIs in performance marketing campaigns.
  • Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Google Ads, Facebook Business Manager, and Microsoft Excel.
  • Excellent communication skills with the ability to present complex data and insights in a clear and concise manner.
  • Self-starter with a growth mindset and the ability to thrive in a fast-paced, dynamic environment.


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