Lead Data Analyst

2 weeks ago


Ahmedabad, Gujarat, India Digitas India Full time
Role: Lead Data Analyst
Experience: 6-9 Years
Locations: Mumbai/Ahmedabad/Pune/Gurgaon/Bangalore

Roles & Responsibilities:
  • Ensure accuracy and timeliness of deliverables
  • Support client teams with setup and implementation
  • Collect requirements and shape analytics solutions
  • Assist with client engagements and internal teams

Primary Skills:
  • Proficient in Google Analytics 360, Google Tag Manager 360, and GA4
  • Knowledgeable in Firebase, Mobile Analytics Tagging, and Data Studio
  • Experience with Big Query/SQL for GA data
  • Strong technical skills in Google Analytics 360 implementation
  • Good JS skills for analytics development
  • Familiarity with Google Optimize 360, Ads Data hub
  • Hands-on experience in Google Analytics implementation

Secondary Skills:
  • Competency in BI intelligence platforms and visualization techniques
  • Server-side Tagging experience
  • Understanding of Google Marketing platform, Google Cloud Platform/Big Query
  • Knowledge in Adobe Analytics, Adobe Launch, Google Optimize/AB Testing/Adobe Target

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