Performance Marketing Executive

2 weeks ago


Mumbai, Maharashtra, India mCaffeine Full time

About us/Company overview:

mCaffeine is India's 1st​ caffeinated personal care brand with an exciting range of Caffeinated products for young and aspiring millennials. We believe in Confidence over all skin & body biases. Redefining the age-old notions of beauty associated with colour, we never sell insecurities. We have vowed not to make fairness products. At mCaffeine beauty has no colour or gender. It's about you . You are a revolution, a culture, a routine, a high, and essentially now - a Lifestyle. You are Bold, Young and Confident.

Come, join the pack

Key Responsibilities:

  • Developing and Managing Digital campaigns across Paid Media Channels such as Facebook/Meta and Google ads for customer acquisition and retention.
  • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
  • Understanding Marketing Funnels and using them to drive growth.
  • Making and analysing reports for daily performance of channels and optimising campaigns.
  • Coordinating with communication teams to execute communication strategies based on campaign objectives.
  • Secondary market research to identify growth levers and incorporate them in execution plans.

Skills & Qualifications:

  • 1 to 3 years of relevant experience managing digital campaigns
  • Strong Analytical and Problem Solving skills
  • Proficiency in Microsoft Excel and G-Suite Apps
  • Good to Have: Relevant industry experience and strong organizational and resource management skills

Social Media handles:

Website -

LinkedIn -

Instagram -

Contact us:

If you don't see yourself a fit for this role reach out to us on



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