Product Marketing Manager
2 weeks ago
- Be themarketing organizations goto expert on target users/personas usecases and solutions utilizing Invenco by GVR products for yourregion.
- Publicfacing representative for Invencoby GVR products and solutions in assigned region. Conduct livedemos present your product when called upon and be ready to engageboth partners and customers directly to solicit their feedback andexperiences to enrich your knowledge and their perceptions of yourportfolio.
- Develop and implement the productmarketing commercialization roadmap and campaign plan for Invencoproducts and solutions in region.
- Define targetaudience and identify audience opportunities for marketingcampaigns.
- Partner with Brand and Digital todeliver on marketing opportunities.
- Buildingout product market content library to support gotomarketefforts.
- Own product positioning and drivebenefitsfirst messaging of relevant differentiated solutions forregion.
- Maintain brand standards and ensurebrand messaging is aligned across all marketing and communicationschannels.
- Liaison with product and sales toprioritize key focus areas andopportunities.
- Drive commercial launch of newproducts in your region:
o Work withProduct Management Sales and Marketing teams to ensure smoothinternal and external launches across portfolio.
oManage end of life and transition communications (sales servicesunset).
- Provide salesenablementsupport to the sales team to deliver on revenuegoals.
- Strategize and support large bids withregional subject matter experts.
- Providedirection and support material to MarCom team for offline andonline presence (brochures website PR lead gen campaignsexpositions conferences etc.)
- Contribute tochannel and sales strategies to ensure achievement of businessgrowth objectives.
- Collaborating with crossfunctional teams to ensure internal alignment to support marketinginitiatives and growthstrategies.
- Identify unmetcustomer pain points to be addressed in collaboration with regionalfield marketer offering specialist andsales.
- Provide quarterly update on changingtechnology/regulation requirements.
- SynthesizeVOC outcome and translate into relevant businesscases.
- Monitor NPD Revenue Say/Do and aligncorrective actions with field marketing managers and regionalsubject matterexperts.
- Total Experiencein years: 5 years experience
- Graduation/Degree: Graduate
- 5 years ofexperience in marketing or related customerfacing role. Productmarketing experience preferred.
- Strong Englishcommunication skills required.
- Universitydegree Engineering degree preferred.
- Retailfuel market and forecourt controller experience and understanding(preferred)
- Payment ecosystem knowledge orexposure (preferred)
- Commercial &Industrial fuel market experience(preferred)
- Motivated individual with thedesire to learn anddevelop.
GilbarcoVeederRoot represents the leading brands of solutions andtechnologies that provide convenience control and environmentalintegrity for retail fueling and adjacent markets. In 2002 theGilbarco and VeederRoot companies combined into one marketing brandwith distinctive and complementary business lines services andsales capabilities. Gilbarco is a leading global supplier of fueldispensing equipment fully integrated point of sale systems for theglobal petroleum marketplace with sales manufacturing researchdevelopment and service locations in North and South America EuropeAsia the Pacific Rim and Australia. The company in which you haveexpressed employment interest is equal opportunity employer thatevaluate qualified applicants without regard to race color nationalorigin religion ancestry sex (including pregnancy childbirth andrelated medical conditions) age marital status disability veteranstatus citizenship status sexual orientation gender identity orexpression and other characteristics protected by law. The EEO isthe Law poster is available at: confidential
Vontier is a $3B global industrial technology company focused onsmarter transportation and mobility. Our five operatingcompaniesGilbarco VeederRoot Global Traffic Technologies TeletracNavman Matco Tools and Hennessy Industriesare united by a powerfulpurpose: mobilizing the future to create a better world. Ourportfolio of trusted brands includes marketleading expertise inmobility technologies retail and commercial fueling fleetmanagement telematics vehicle diagnostics and repair and smartcities. Vontiers pioneering solutions advance safety securityefficiency and environmental compliance worldwide. Energized by ourshared purpose and values we have a strong culture shaped by a deeporganizationwide commitment to inclusion diversity and equity(ID&E) and corporate responsibility. Eight vibrant globalemployee resource groups serve as powerful focal points forconnection community and advocacy and we actively support communitycauses through Vontier Cares. We offer flexible remote and inpersonopenspace work options. The Vontier Business System (VBS) ourengine for success and our competitive advantage powers everyaspect of our business performance through a continuous improvementmindset. As we look to the future we will continue to evolve VBS toprepare our teams for new challenges and opportunities and to stayon the forefront of changing technologies through fast iterationand focused experimentation. To learn more about us visit:confidential
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