Digital Marketing Manager

1 week ago

Thāne, Maharashtra, India AjnaLens Full time

About Company:
AjnaLens is a Human-First Organization.

Named after Ajna, the sixth chakra or the third eye, AjnaLens strives to transform the lives of humans and help them unleash their true potential.

The impact-driven startup is on a mission to create a skill-first world with equal economic opportunities by redefining learning and human development.

Over the years, AjnaLens has built state-of-the-art immersive learning solutions to help governments, education institutes and fortune 500 companies in their digital transformation journey.


AjnaLens is trusted by 30+ prestigious clients like the Indian Army, Indian Navy, DRDO, Ministry of Defense, Vedanta, L&T, and Tata Technologies among others.

AjnaLens has filed 20+ patents in augmented reality, virtual reality and allied fields.

Job Role:
Digital Marketing Manager

Location:
Thane (Work from the office)

Who are we looking for:

We are seeking a highly experienced Senior Manager of Digital Marketing to spearhead both our organic and performance marketing efforts.

This strategic role involves leading a dynamic team and devising innovative digital marketing strategies to boost brand engagement, expand digital reach, enhance lead generation, and oversee digital events.

The ideal candidate will have a robust background in the latest digital marketing trends, including neo digital marketing tactics.

Work experience:
7 to 9 years of work experience.

Responsibilities:
Develop and implement comprehensive digital marketing strategies to drive engagement and convert leads across all digital platforms.
Lead and optimize both organic and paid digital marketing campaigns to achieve business objectives.

Oversee the companys social media strategy, ensuring content is innovative, timely, and effectively engages with target audiences and grow the pageSpearhead digital events to promote brand visibility and foster interactive customer engagement.

Analyze data from digital campaigns to identify trends, measure performance, and refine strategies accordingly.
Manage the digital marketing budget, allocating resources for maximum impact.

Stay abreast of emerging digital tools and technologies, integrating neo digital marketing tactics to keep the brand at the forefront of digital trends.

Lead, mentor, and expand the digital marketing team, fostering a collaborative and creative environment.
Collaborate with cross-functional teams to ensure a cohesive digital presence that aligns with other marketing and company initiatives.

Requirements:

Bachelors degree in marketing, Business, Communications, or a related field; masters degree preferred.7-9 years of extensive experience in digital marketing, with a proven track record in managing high-performing teams and successful digital campaigns.

Expertise in managing SEO, PPC, email marketing, social media, and content marketing.
Strong understanding of CRM software, Google Analytics, and other marketing analytics tools.
Excellent leadership, communication, and analytical skills.
Ability to manage multiple projects in a fast-paced, deadline-driven environment.
Creative and strategic thinker with an innovative approach to digital marketing.

Are you a strategic and innovative thinker with a passion for digital marketing? Do you excel in collaborative settings, eager to lead a team in creating engaging content?If so, we want to hear from you

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