Associate - Digital Marketing

1 week ago


Bengaluru, Karnataka, India Razorpay Full time
Join Our Team as a Performance Marketing Associate at Razorpay

If you are a bright and motivated individual, we have an exciting opportunity for you As a Performance Marketing Associate at Razorpay, you will work closely with our senior professionals to create and implement data-driven marketing campaigns aimed at acquiring new B2B users.

Responsibilities:

  • Assist in managing and optimizing paid advertising campaigns across multiple channels, focusing on B2B audiences.
  • Conduct keyword research and analyze competitor strategies to discover high-performing keywords.
  • Create and test ad copy, landing pages, and other campaign elements.
  • Monitor campaign performance, track key metrics, and generate reports for improvement.
  • Stay updated on the latest trends in performance marketing.
  • Collaborate with cross-functional teams to ensure campaign alignment with business goals.

Qualifications:
  • 2-3 years of B2B performance marketing experience.
  • Strong grasp of digital marketing principles.
  • Experience with managing campaigns on Google Ads and Facebook Ads. (LinkedIn ads experience is a Plus)
  • Excellent analytical, communication, and presentation skills.
  • Ability to work independently, prioritize tasks, and adapt effectively.
  • Passionate about learning and keeping up with digital marketing trends.


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