Content Specialist

2 weeks ago


Pune, Maharashtra, India Fulcrum Digital Full time

Who We Are
Fulcrum Digital is an innovative and forward-thinking digital acceleration company that specializes in digital transformation and technology services spanning from concept to execution. Our services cater to various sectors such as banking, insurance, retail, higher education, healthcare, and manufacturing.

The Role

We are seeking a skilled Content Custodian to oversee and develop top-notch industry-specific content.

This position entails strategizing, managing, and enhancing content for websites, portals, brochures, social media, and more.

The ideal candidate should possess a solid SEO background, proficiency in leveraging Generative AI tools, and a dedication to generating high-quality, captivating content.

Skills Requirements

Required Skill Set: Generative AI tools; Proficiency in American English

Requirements
  • Develop and implement content strategies in collaboration with key stakeholders.
  • Establish and maintain content schedules for consistent and timely content delivery.
  • Craft compelling, top-quality content for diverse platforms like websites, portals, brochures, and social media.
  • Adjust content style and tone to suit various regions, audiences, and formats.
  • Apply SEO best practices to optimize content visibility and performance.
  • Utilize keywords, meta tags, and other SEO strategies to boost search engine rankings.
  • Harness Generative AI tools for content creation support.
  • Apply agile methodologies to improve the quality and efficiency of AI-generated content.
  • Collaborate closely with stakeholders to produce industry-leading content.
  • Incorporate feedback and revisions to ensure content aligns with stakeholder expectations.
  • Conduct thorough research on competitors, industry trends, and experts to create informed content.
  • Thoroughly edit and proofread content to maintain accuracy and consistency.
  • Adapt content as necessary to cater to different styles, regions, and audiences.
  • Create and manage engaging social media posts.
  • Stay abreast of the latest social media trends and communication best practices.
  • Effectively manage time to meet strict deadlines.
  • Handle multiple content projects concurrently with efficiency and organization.

Portfolio Requirements:

Interested candidates must provide a writing portfolio containing:

  • 1 informative blog.
  • 1 entertaining blog; OR 1 informative and entertaining blog.
  • Sample report, thesis, or news article.
  • Samples of social media posts.
  • Examples of formal emails.
  • Sample marketing collateral (e.g., presentation deck, brochure, whitepaper, case study).

Required Skill Set: Generative AI tools; Proficiency in American English


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