Adobe Analytics

1 week ago

Bengaluru, Karnataka, India SA Technologies Inc. Full time
To work with marketing and business partners to define Key Performance Indicators, (KPIs), for new projects/enhancements.

You will define the best analytics approach using Adobe Analytics / Google Analytics Product Suite.

Responsibilities:
-

  • Manage the processes for capture, storage, usage and tracking of online activity from multiple web sites
  • Full responsibility for analytics needs across customer analytics platforms
  • Ensure data integrity & documentation of tracking standards
  • Troubleshoot and debug analytics implementation
  • Work across both marketing and development to support both teams with analytics tracking
  • Engage with projects to ensure the analytics solutions meets business requirements
  • Deliver clear and actionable recommendations to improve and optimize the customer experience
  • Generate reports and providing insights and recommendations based on data
  • Provide guidance to develop tagging framework and provide QA support
  • Proactively identifies issues and recommends resolutions, working closely with key business leaders to offer alternatives and enhancements
  • Manage the implementation and tracking of digital marketing initiatives both current and future.

Requirements:
-

  • 5+ years' experience on Adobe Analytics Suite / Google Analytics
  • Experience working with tagging technologies (Like GTM, Adobe DTM, Tealium)
  • Experience on technical architecture/framework of analytical ecosystem(s)
  • Experience in designing solutions and writing technical documentation
  • Excellent stakeholder management skills
  • Strong communication and presentation experience
  • Quick learner who can solve problems and is selfmotivated

Job Information:

Job Opening ID

SA-6084-JOB
***Industry

IT Services
***City

Bangalore North
***State/Province

Karnataka
***Country

India
***Zip/Postal Code

**560002

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