Social Media Manager
2 weeks ago
Company Overview:
Our Client is the ultimate destination for all things children. Our core values revolve around Safety, Development,
and Fun, ensuring that every product we offer contributes positively to a child's life. We curate the finest
children's products from around the world, providing a user experience that is both empathetic and
celebratory of parenting. Our client believes in continuous learning and growth, just like the children we
serve.
Job Description:
Position:
Social Media Manager
Location:
Gurgaon
Employment Type:
Full-time
Job Overview:
We're in search of a strategic and creative Social Media Manager to join our vibrant team. As the
Social Media Manager, you'll be instrumental in shaping and executing our social media strategy, primarily
focusing on Instagram. Your main responsibilities will revolve around building and nurturing our community,
driving engagement and awareness, and managing influencer partnerships.
Responsibilities:
- Develop and
Implement Social Media Strategy:
Create and execute a comprehensive social media
strategy aligned with the company's brand objectives and values, with a primary focus on Instagram.
Continuously refine the strategy based on insights and emerging trends.
- Build and Nurture a Community: Cultivate a strong and engaged community of users and brand
conversations, and connections within the community.
- Content Creation and Curation: Develop captivating and on-brand content for social media platforms,
visually appealing and engaging content that resonates with our audience.
- Brand Advocacy and Engagement: Proactively engage with our audience across social media
Encourage user-generated content and amplify positive brand sentiment.
- Influencer Marketing: Identify and collaborate with relevant influencers and brand ambassadors to
influencers, negotiate partnerships, and track campaign performance.
- Performance Analysis and Reporting: Monitor social media metrics and KPIs to track the performance
stakeholders, highlighting successes, challenges, and opportunities for optimization.
Qualifications:
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience of 2 years in social media management, with a focus on Instagram.
- Strong understanding of social media platforms, trends, and best practices.
- Excellent written and verbal communication skills.
- Creative thinker with a passion for storytelling and visual content.
- Ability to work collaboratively in a fast-paced environment and manage multiple priorities.
- Experience with influencer marketing and community management is a plus.
- Proficiency in social media analytics tools and platforms.
- Proficiency in design tools like Canva, etc.
- Familiarity with children's brands or parenting communities is preferred.
- A creative, fun, and supportive environment where ideas are always welcome.
- The chance to work with a company where passion and purpose come together.
- Competitive salary and benefits.
- Opportunities for personal and professional growth.
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