Marketing Data Analytics

2 weeks ago

Mumbai, Maharashtra, India ACHYUTAM INTERNATIONAL PRIVATE LIMITED Full time
Position Marketing DataAnalytics

LocationMumbaiExperience 3 years

RoleDefinition :
Role will be to collect analyse and interpretdata to support and optimize marketing strategies. Utilize variousdata sources and tools to track campaign performance customerbehaviours and market trends. Generate reports. Translate datadriven findings into actionable recommendations.
Role DeliverableCollecting Cleaning Maintaining and analysing large datasets toextract meaningful insights trends and patterns.
Anticipate customer needs preferences and purchaseintentions to proactively adjust marketing strategies and tactics.
Forecast future trends customer behaviour andmarket dynamics using predictive analytics models.
Anticipate customer needs preferences and purchaseintentions to proactively adjust marketing strategies andtactics.

Tasks& activities:
Datacollection and Analysis:1. Gatherdata from various sources including website analytics CRM systemssocial media platforms Online portals Events andexhibitions.2. Maintaining data quality bycleaning standardizing and validating datasets to maintain accuracyand consistency.3. Analyse marketing data toidentify trends patterns and insights.4. Usestatistical and data analysis tools (e.g. Excel Python Power BIetc.) to extract meaningful information.5.Ensuring data compliance with data protection regulations andimplementing data handling processes and security measures6. Safeguard customer data privacy andconfidentiality while maximizing the value derived from marketinganalytics.

Performance Management andreporting:1. Evaluate theeffectiveness of marketing campaigns and initiatives.2. Develop and track key performance indicators (KPIs) toassess the impact on business goals.3. Createclear and concise reports and dashboards to communicate insights tomarketing teams and stakeholders.4. Utilizedata visualization tools (e.g. Tableau Power BI) to presentfindings effectively.

Market Research:1.Analyse the collected data using appropriate statistical andanalytical techniques. Identify patterns trends correlations andinsights that are relevant to organisations objectives.2. Draw conclusions based on the research findings andinsights3. Conduct market research tounderstand consumer behaviour and market trends4. Collaborate with marketing teams Sales Team CNCC andproduct marketing to align data insights with overall marketingstrategies.5. Continuously monitor marketdynamics customer preferences and competitive activities. Updatemarket research initiatives as and when needed to stay informed andagile in response to changing conditions.

If interested then send me your updated CV onRitikaRani

  • Analytics Lead

    2 weeks ago

    Mumbai, Maharashtra, India TransOrg Analytics Full time

    Location: Gurugram/MumbaiJobID:DS1003Job Type: Full timeExperience: 5+ yearsWhy would you like to join us?TransOrg Analytics, an award winning – Big Data and Predictive analytics- company, offers advanced analytics solutions to industry leaders and Fortune 500 companies across India, US, UK, Singapore and the Middle East. Our products – Clonizo'...

  • Analytics Manager

    2 weeks ago

    Mumbai, Maharashtra, India TransOrg Analytics Full time

    Location : Mumbai Job ID : DS1011 Job Type : Full time Experience : 8-10 years Why would you like to join us? TransOrg Analytics, an award winning – Big Data and Predictive analytics- company, offers advanced analytics solutions to industry leaders and Fortune 500 companies across India, US, UK, Singapore and the Middle East. Our...

  • Data & Analytics Consulting Director

    2 weeks ago

    Mumbai, Maharashtra, India NTT DATA Full time

    Job Description Req ID: NTT DATA Services strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now. We are currently seeking a Data & Analytics Consulting Director to join our team in Mumbai, Mahārāshtra (IN-MH), India...

  • Data & Analytics Consulting Director

    2 weeks ago

    Mumbai, Maharashtra, India NTT DATA Full time

    Job Description Req ID: NTT DATA Services strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.We are currently seeking a Data & Analytics Consulting Director to join our team in Mumbai, Mahārāshtra (IN-MH), India (IN).The...

  • Data Analytics/ Product Analytics

    2 weeks ago

    Mumbai, Maharashtra, India Network18 Media & Investments Limited Full time

    Be a part of India's largest and most admired news networkNetwork18 is India's most diversified Media Company in the fast growing Media market. The Company has a strong Heritage and we possess a strong presence in Magazines, Television and Internet domains. Our brands like CNBC, Forbes and Moneycontrol are market leaders in their respective segments. The...

  • Data Analytics/ Product Analytics

    2 weeks ago

    Mumbai, Maharashtra, India Network18 Media & Investments Limited Full time

    Be a part of India's largest and most admired news networkNetwork18 is India's most diversified Media Company in the fast growing Media market. The Company has a strong Heritage and we possess a strong presence in Magazines, Television and Internet domains. Our brands like CNBC, Forbes and Moneycontrol are market leaders in their respective segments. The...

  • Data Analytics/ Product Analytics

    2 weeks ago

    Mumbai, Maharashtra, India Network18 Media & Investments Limited Full time

    Be a part of India's largest and most admired news networkNetwork18 is India's most diversified Media Company in the fast growing Media market. The Company has a strong Heritage and we possess a strong presence in Magazines, Television and Internet domains. Our brands like CNBC, Forbes and Moneycontrol are market leaders in their respective segments. The...

  • Data Analytics/ Product Analytics

    2 weeks ago

    Mumbai, Maharashtra, India Network18 Media & Investments Limited Full time

    Be a part of India's largest and most admired news network Network18 is India's most diversified Media Company in the fast growing Media market. The Company has a strong Heritage and we possess a strong presence in Magazines, Television and Internet domains. Our brands like CNBC, Forbes and Moneycontrol are market leaders in their respective segments. The...

  • Data and Analytics

    2 weeks ago

    Mumbai, Maharashtra, India Anicalls (Pty) Ltd Full time

    Marketing Data Analyst, Database Analytics Must have a technical capability Solid SQL Skills Experience with Tableau Looking for someone who can manage data and not work with just existing data sets Budgeting analysis does the analysis that tells what they should do Working with tools

  • Lead Data Engineer

    2 weeks ago

    Mumbai, Maharashtra, India TransOrg Analytics Full time

    Location: Gurgaon/MumbaiJobID:DE2001Job Type: Full timeExperience: 5-8 yearsWhy would you like to join us?TransOrg Analytics, an award winning – Big Data and Predictive analytics- company, offers advanced analytics solutions to industry leaders and Fortune 500 companies across India, US, UK, Singapore and the Middle East. Our products – Clonizo'...

  • Marketing Analytics Intern

    2 weeks ago

    Mumbai, Maharashtra, India 1 Finance Full time

    Performance MarketingMumbai0 - 1 Years Of ExperienceNo. of Openings - 1Responsibilities: Use data visualization tools (e.g., Tableau, Power BI) to create dashboards and reports that communicate key insights and performance metrics Monitor and evaluate the effectiveness of marketing campaigns, identifying trends, patterns, and areas for improvement Conduct...

  • Data Analytics

    2 weeks ago

    Mumbai, Maharashtra, India IPG Mediabrands Full time

    General informationAgency:Interactive AvenuesJob Function:TechnologyLocation:Mumbai, IndiaJob Ref#:14944 Description & RequirementsPosition SummaryWe are looking for Analytics Executive with analytical and logical thinking. Should be comfortable with working with large volume of data and derive at meaningful insights and recommendationsKey...

  • Mondelez - Analytics Manager - Marketing & Sales Data

    2 weeks ago

    Mumbai, Maharashtra, India Mondelez India Foods Private Limited Full time

    Role Description:This position is critical to drive the Growth Analytics agenda across categories & functions for India BU. The individual will be responsible for engaging with critical stakeholders in the India BU, such as Marketing, Insights, CX, Sales, etc.The individual will come with 8-11 years of work experience in Analytics as below:Master's Degree...

  • Data Scientist

    2 weeks ago

    Mumbai, Maharashtra, India Fractal Analytics Full time

    It's fun to work in a company where people truly BELIEVE in what they are doing We're committed to bringing passion and customer focus to the business._ Fractal Analytics is Leading Fortune 500 companies leverage Big Data, Analytics and technology to drive smarter, faster and more accurate decisions in every aspect of their business. Fortune 500 companies...

  • Data Analytics Internship

    4 weeks ago

    Mumbai, Maharashtra, India Medius Technologies Private Limited Full time

    About the internship:Selected intern's day-to-day responsibilities include:1. Work to fetch data from systems and analyze trends2. Develop customer segmentation models to improve the efficiency of marketing campaigns3. Develop customer segmentation models to improve the efficiency of marketing campaigns4. Work on preparing internal reports for executive...

  • Data Analytics Internship

    4 weeks ago

    Mumbai, Maharashtra, India Medius Technologies Private Limited Full time

    About the internship:Selected intern's day-to-day responsibilities include:1. Work to fetch data from systems and analyze trends2. Develop customer segmentation models to improve the efficiency of marketing campaigns3. Develop customer segmentation models to improve the efficiency of marketing campaigns4. Work on preparing internal reports for executive...

  • Data Analytics Internship

    2 months ago

    Mumbai, Maharashtra, India Medius Technologies Private Limited Full time

    About the internship:Selected intern's day-to-day responsibilities include:1. Work to fetch data from systems and analyze trends2. Develop customer segmentation models to improve the efficiency of marketing campaigns3. Develop customer segmentation models to improve the efficiency of marketing campaigns4. Work on preparing internal reports for executive...

  • Data Analytics Internship

    1 month ago

    Mumbai, Maharashtra, India Medius Technologies Private Limited Full time

    About the internship:Selected intern's day-to-day responsibilities include:1. Work to fetch data from systems and analyze trends2. Develop customer segmentation models to improve the efficiency of marketing campaigns3. Develop customer segmentation models to improve the efficiency of marketing campaigns4. Work on preparing internal reports for executive...

  • Digital Marketing Intern

    2 weeks ago

    Navi Mumbai, Maharashtra, India BrainTickle Marketing Full time

    As an intern in digital marketing, you will play a crucial role in supporting our marketing team in various tasks related to digital campaigns, content creation, and social media managementYour responsibilities will include:Social media management: You will help manage our social media accounts by scheduling posts, monitoring engagement, and analyzing...

  • Sr. Data Architect

    2 weeks ago

    Mumbai, Maharashtra, India TransOrg Analytics Full time

    Location : Gurgaon/Mumbai Job ID : DE2010 Job Type : Full time Experience : 4-6 years Why would you like to join us? TransOrg Analytics, an award winning – Big Data and Predictive analytics- company, offers advanced analytics solutions to industry leaders and Fortune 500 companies across India, US, UK, Singapore and the Middle East. Our...