Roundglass - Associate - Public Relations

7 days ago


Mohali, Punjab, India Roundglass Wellbeing Private Limited Full time

Position Title :
PR Associate,

Roundglass Sports

Location:
Mohali

Position Type:
Full-time

  • You will be responsible for PR and communications for Roundglass Sports.
  • This role requires the incumbent to manage a wide gamut of Media and Marketing related matters of Punjab Football Club and other sports initiatives under Roundglass Sports (Football, Tennis, Hockey and Golf).
  • You will collaborate and liaise proactively with internal stakeholders, and external stakeholders like local or national media, Football regulatory bodies like AIFF, AFC etc. , and agencies.
  • This role is an exciting opportunity for a dynamic media professional to accelerate the growth and development of a fastpaced, multifaceted, niche sports organization, and become an integral part of our journey of wholistic wellbeing to develop self, society, community and nation

What you'll do:

  • Lead and manage communication strategies and initiatives aligned with the company's
objectives and brand guidelines.

  • Devise and deliver media relations plans to support the strategic and operational objectives of Roundglass Sports in alignment with media management guidelines
  • Develop and implement thought leadership initiatives for the brand and CXOs to enhance brand visibility and industry positioning.
  • Establish links with the local media and provide regular reports and pressreleases on club news and opportunities
  • Manage the PR agency and ensure all deliverables are met
  • Travel with Punjab Football Club during tournament season
  • Lead on producing social and digital media content to go across club social channels
  • Assess and identify potential promotional opportunities
  • Assist in Club-Press relations, including assistance in the management of media obligations for players, staff and other key stakeholders
  • Plan regional and national PR engagements for the players and sports initiatives.
  • Assist with drafting Club statements and communications with approval from the management, and being on call during required times to deal with fastdeveloping situations in the media spotlight
  • Ensure the club is promoted to the public and news and opportunities pertaining to the Club are being distributed to relevant stakeholders through appropriate channels
  • Evaluate and track media coverage of the Club to ensure its alignment with th Company's vision, mission and objectives
  • Contribute towards and enable the marketing initiatives to drive the commercial growth of the Club
  • The purpose of the role is to positively promote the image of the Club, through a host of communication / media related tools, and enable the commercial initiatives of the Club.

Who we're looking for:

  • Relevant education in Journalism / Mass Communication / Marketing Communication or a related field
  • Must have experience of journalistic and reporting experience in the domain of Sports; previous experience working in or around football is highly desirable
  • Proficient in managing budgets and driving sports media and marketing interventions
  • Excellent written and spoken English
  • Good interpersonal skills
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