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Roundglass - Associate - Public Relations
7 days ago
Position Title :
PR Associate,
Roundglass Sports
Location:
Mohali
Position Type:
Full-time
- You will be responsible for PR and communications for Roundglass Sports.
- This role requires the incumbent to manage a wide gamut of Media and Marketing related matters of Punjab Football Club and other sports initiatives under Roundglass Sports (Football, Tennis, Hockey and Golf).
- You will collaborate and liaise proactively with internal stakeholders, and external stakeholders like local or national media, Football regulatory bodies like AIFF, AFC etc. , and agencies.
- This role is an exciting opportunity for a dynamic media professional to accelerate the growth and development of a fastpaced, multifaceted, niche sports organization, and become an integral part of our journey of wholistic wellbeing to develop self, society, community and nation
What you'll do:
- Lead and manage communication strategies and initiatives aligned with the company's
- Devise and deliver media relations plans to support the strategic and operational objectives of Roundglass Sports in alignment with media management guidelines
- Develop and implement thought leadership initiatives for the brand and CXOs to enhance brand visibility and industry positioning.
- Establish links with the local media and provide regular reports and pressreleases on club news and opportunities
- Manage the PR agency and ensure all deliverables are met
- Travel with Punjab Football Club during tournament season
- Lead on producing social and digital media content to go across club social channels
- Assess and identify potential promotional opportunities
- Assist in Club-Press relations, including assistance in the management of media obligations for players, staff and other key stakeholders
- Plan regional and national PR engagements for the players and sports initiatives.
- Assist with drafting Club statements and communications with approval from the management, and being on call during required times to deal with fastdeveloping situations in the media spotlight
- Ensure the club is promoted to the public and news and opportunities pertaining to the Club are being distributed to relevant stakeholders through appropriate channels
- Evaluate and track media coverage of the Club to ensure its alignment with th Company's vision, mission and objectives
- Contribute towards and enable the marketing initiatives to drive the commercial growth of the Club
- The purpose of the role is to positively promote the image of the Club, through a host of communication / media related tools, and enable the commercial initiatives of the Club.
Who we're looking for:
- Relevant education in Journalism / Mass Communication / Marketing Communication or a related field
- Must have experience of journalistic and reporting experience in the domain of Sports; previous experience working in or around football is highly desirable
- Proficient in managing budgets and driving sports media and marketing interventions
- Excellent written and spoken English
- Good interpersonal skills
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