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Digital Marketing Specialist

3 months ago

Chennai, Tamil Nadu, India Cortex Media & Marketing Full time
Role DescriptionThis is a full-time on-site role for a Social Media Manager.

The Social Media Manager will be responsible for day-to-day tasks such as creating and implementing social media strategies, managing social media campaigns, content creation, social media optimization, communication, and writing.

The Social Media Manager will work closely with the marketing team to develop and execute campaigns and track and analyze performance metrics.

We are looking for candidates not more than 2 years of experience.

What You will do ?

  • Must have an excellent understanding of digital marketing concepts and best practices.
  • Provide creative ideas for content marketing, including Reels, Videos, and Shorts.
  • Create engaging video titles and thumbnail texts.
  • Develop new strategies by analyzing emerging trends.
  • Responsible for building, planning, and implementing the overall digital marketing strategy.
  • Need to stay up to date with the latest technology and best practices in the field.
  • Manage social media channels of different clients.
  • Conduct competitor analysis and research.


QualificationsSocial media marketing and optimization skillsStrong written and verbal communication skillsExperience in content strategy and creationExcellent writing and editing skillsA basic understanding of Local SEO (including GMB Profile Handling) is required.

Proficiency with social media platforms and best practicesAbility to analyze quantitative and qualitative data to make strategic decisionsStrong attention to detail and organizational skillsBachelor's degree in marketing, communications, or related fieldExperience in marketing and social media management in the tech industry is a plusExposure in healthcare segments is a plus