![Mahindra & Mahindra Ltd.](https://media.trabajo.org/img/noimg.jpg)
Copywriter
1 week ago
Date:02-Jun-2023
Location:
Mumbai A.O
Company:
Mahindra & Mahindra Limited
Responsibilities & Key Deliverables
- Dynamic, highly skilled and creative Copywriter with at least 6 years of professional experience required. As a Copywriter, you will be responsible for developing compelling and persuasive written content across various channels to effectively communicate with the target audience both internal and external stakeholders.
Responsibilities include:
- Brand Messaging: Collaborate with the marketing team to understand the brand's voice, tone, and target audience, and ensure consistency in messaging across all platforms.
- Research: Conduct thorough research on industry trends, competitors, and target audience to develop an indepth understanding of our market and create content that resonates with our customers.
- Creative Conceptualization: Generate innovative ideas and concepts for advertising and marketing campaigns, and effectively translate them into compelling copy that captivates and engages the target audience
- Editing and Proofreading: Review and edit content for accuracy, clarity, grammar, and adherence to brand guidelines, ensuring a high level of quality and attention to detail.
- Collaboration: Collaborate with designers, marketers, and other team members to ensure that the copy aligns with the visual elements and overall campaign objectives, creating a cohesive and impactful brand presence.
- SEO Optimization: Optimize written content with appropriate keywords, meta tags, and other SEO best practices to enhance organic search visibility and improve website rankings.
- Content Strategy: Assist in the development of content strategies, brainstorming sessions, and contribute creative ideas for improving marketing initiatives.
- Individuals who stay UptoDate: Stay informed about industry trends, new technologies, and best practices in copywriting, content creation, and digital marketing to bring fresh ideas and approaches to the team preferred
Experience
Industry Preferred
Qualifications
General Requirements
Job Segment:
Automotive
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