Copywriter

1 week ago


Mumbai, Maharashtra, India IGP Full time

What we do:
Join Ventures

'Join ,,IGP for Business,Masqa) is India's largest multi-category gifting company, providing one of the best curated collections of gifts, flowers, cakes & personalized products for all personal occasions & festivals. The firm has a global footprint with almost half of its orders originating from outside of India and almost one-third of its orders getting delivered internationally to more than 90 countries across the globe. It has brought to consumers India's first ever Gift Discovery platform, taking a massive leap forward in addressing consumers' gifting needs.'

Please do not forget to share your impressive Portfolio link while applying for this opportunity .

Role Overview :

We are looking for a Senior Copywriter who is passionate about the art of storytelling and has a keen understanding of brand voice and tone.

The ideal candidate will have a proven track record of creating engaging content across various platforms, including web, email, social media, print and TV.

As a Senior Copywriter, you will collaborate closely with our marketing, design, and product teams to develop creative concepts and bring them to life through captivating copy.


Responsibilities :

  • Develop and maintain a consistent brand voice across all communication channels.
  • Write compelling copy for marketing campaigns, push notifications, emails, performancemarketing, social media posts, and other collateral.
  • Collaborate with the marketing and branding team to develop creative concepts andmessaging strategies that drive brand awareness and customer engagement.
  • Edit and proofread copy to ensure accuracy, clarity, and consistency.
  • Stay up-to-date on industry trends and best practices in copywriting and content marketing

Job Location:
Mumbai

Bachelor's degree in Communications, Marketing, English, Journalism, or related field.3+ years of proven content writing or copywriting experience.
Great copywriting/content writing skills in a number of different styles/tonesWorking knowledge of content management systems.
Proven record of excellent writing demonstrated in a professional portfolio.
Impeccable grasp of the English language, including idioms and current trends in slang and expressions.
Proven track record of measuring content effectiveness throughout the funnelExcellent writing and editing skills.

High comprehension of software like Microsoft Word and Google DocsStrong interpersonal skills and willingness to communicate with colleagues and management.

The ability to work in a fast-paced environment and handle multiple projects concurrently.

Good time-management skillsIn short, we're basically looking for someone who's good with wordplay, is able to grab attention with his/her short copies and can cook up stories when marketing a product.


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