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SEO Project Lead

3 months ago

Vadodara, Gujarat, India Whirlwind Full time

For the position of SEO Project Lead, we are seeking a candidate with extensive 24-year experience in SEO and a comprehensive understanding of online marketing. The ideal candidate must have specific expertise in analyzing and boosting organic search traffic through technical website factors, authority building, on-page and off-page optimization. Key responsibilities include leading initiatives to enhance clients' organic rankings, documenting SEO modifications, and effectively communicating project progress to team members.

We are searching for an individual to play a crucial role in our team, thriving in a dynamic small business setting, eager to learn, stay updated on the latest SEO strategies, and contribute to the growth of our digital marketing agency. The perfect candidate should be organized, knowledgeable about SEO principles, and possess excellent communication abilities.

Qualifications:
  • Proficiency in utilizing various SEO tools and cloud services
  • Advanced proficiency in Microsoft Excel and its relevance in SEO
  • Strong communication and written skills in English
  • 24 years of experience in SEO or Online Marketing. Freshers are encouraged to apply for the SEO Associate role instead.
  • A Bachelor's Degree in Marketing, Business Administration, Economics, Math, or a related field is advantageous but not mandatory
Desired Skills & Experience:
  • Experience in web development or knowledge of HTML coding is a plus
  • Familiarity with WordPress and SEO plugins
  • Capability to take charge of client projects and collaborate with interdisciplinary teams to achieve project objectives
Additional Information:
  • Essential Duties & Core Responsibilities:Strategy Research & Audits:
  • Strategy: Develop tailored SEO strategies for clients based on in-depth keyword research, competitive analysis, domain authority, current rankings, and other crucial factors for a successful SEO campaign
  • Research: Generate SEO research reports with key insights and options presented clearly to meet client requirements and drive successful SEO campaigns
  • Audits: Assess websites based on technical elements, on-page evaluations, and backlink profiles to provide an overview of the current SEO standing. Address errors through Webmaster Tools and deliver comprehensive SEO audit reports
SEO Strategy:
  • Conduct industry research and competitive analysis
  • Analyze and develop effective keyword strategies
  • Regularly monitor ranking performance and adjust strategies as needed
  • Evaluate traffic metrics and interpret results using Google Analytics
  • Prepare monthly client reports
On-Page SEO Strategy:
  • Provide on-site recommendations (Title, H1, Content - familiarity with HTML required)
  • Implement suggested changes within client CMS/website
  • Complete technical website audits and propose necessary modifications
Off-Page SEO Strategy:
  • Devise and execute effective authority building strategies
  • Engage in social tactics to boost client visibility and authority
  • Conduct link pruning and backlink audits to maintain a clean link profile, safeguarding against search engine penalties
About Whirlwind

Whirlwind is dedicated to achieving results promptly, challenging conventions, and providing practical solutions to marketing hurdles in the digital realm. Our team consists of proactive professionals delivering impactful solutions in the evolving online landscape, influencing not just creative benchmarks but also our clients' bottom line.

Our vibrant workplace is a fertile ground for fresh ideas and great coffee. Located in Vadodara, Whirlwind has shown consistent growth over the past decade and is poised for further expansion. We are seeking individuals who are ready to roll up their sleeves and make things happen.