- Content Marketer

2 weeks ago


Bengaluru, Karnataka, India Nexthire Full time
Role : Content Marketer

Experience : 3+ Yrs

Location : Bangalore (Work from Office)

Working Days : 5 Days a week

About Us

OptIQ is building the world's first developer-friendly DevSecOps tool. OptIQ enables developers to manage the entire infrastructure, CI, CD, and security without having core expertise. OptIQ manages infrastructure, deployment, monitoring, performance testing, and security in a single platform. OptIQ is very well funded by the world's top VCs and Angels.

Description

We are looking for a Content Marketer with B2B Content experience of minimum 3 years.

Roles & Responsibilities:

  • Create informative, engaging, and well-researched content (Blog, Newsletter, E-book, Release notes, Case studies, etc.) that provides value to our readers and establishes us as a thought Leader in the industry.
  • Collaborate with cross-functional teams to identify content opportunities, industry trends, and relevant topics that can be turned into impactful content.
  • Create monthly social media calendars and leverage topical days to garner engagement & boost follower growth
  • Optimize all content for SEO, including keyword research, on-page optimization, and meta descriptions, to enhance organic visibility.
  • Leverage content to drive customer-centric lead generation strategies to drive pipeline growth and revenue.
  • Monitor and analyze the performance of content using analytics tools.
  • Collaborate with designers, videographers, and other team members to create multimedia content.
  • Continuously explore innovative approaches to engage the audience and enhance the overall content experience.
  • Writing engaging copy in a conversational style that presents a friendly & human brand
  • Master brand voice and tone & stay true to our messaging goal

Preferred candidate profile

  • 3 to 4 Years Experience in B2B content marketing, with a focus on content creation, optimization, and promotion.
  • Strong writing and editing skills, with the ability to craft clear, concise, and engaging communication.
  • Proficiency in SEO best practices and keyword research tools.
  • Self-starter with the ability to balance multiple projects and creative ideas on tight deadlines.
  • Willingness to learn and ability to flourish in a dynamic, high-growth, entrepreneurial environment
  • Thirst to be constantly learning, experimenting, failing & going at it again

    Why join OptIQ.AI?

· Flexible Working schedules

· Complimentary snacks and beverages

· Casual Dress Code

· Great work culture

· Mentorship

· Skills and career development programs



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