Urgent Search MARCOM, Brand

1 week ago

Bengaluru, Karnataka, India ABB Full time
MARCOM, Brand & Events Management Specialist


Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.


At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations.

Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.


You will be working as MARCOM, Brand and Events management specialist and will be part of System Drives Business Area for Motion Division based in Bangalore, India.

In this role you will be reporting to Motions Communications Lead.

As the Marketing Communications, Brand & Events specialist at Motion India, you will play a crucial role in developing and executing marketing strategies to enhance brand awareness, drive customer engagement, and support business growth.

You will be responsible for managing marketing communications, branding initiatives, and organizing events / exhibitions to promote ABB Motion's products and solutions effectively.

Your responsibilities

  • Developing and implementing integrated marketing communication plans aligned with business objectives.
  • Developing and maintaining the brand identity, ensuring consistency and adherence to brand guidelines across all marketing materials and touchpoints.
  • Managing brand assets, including logos, taglines, and visual elements, to strengthen brand recognition and equity.
  • Planning, coordinating, and executing events such as trade shows, conferences, product launches, and customer seminars to showcase ABB Motion's offerings.
  • Managing all aspects of event logistics, including venue selection, vendor management, and onsite coordination.
  • Collaborating with sales and marketing teams to develop event strategies and ensure alignment with business objectives.
  • Evaluating the success of events through postevent analysis and feedback gathering and incorporate learnings into future event planning.
  • Building strong relationships with key stakeholders, both internally and externally, to support marketing initiatives and drive business results.
  • Collaborating with internal teams and external agencies to ensure consistent messaging and branding across all communication channels.
Your background

  • Bachelor's degree in marketing, Communications, Business Administration, or a related field. Master's degree preferred.
  • Proven experience (48 years) in marketing communications, brand management, and events planning, preferably in the industrial or technology sector.
  • Strong creative and strategic thinking abilities, with a track record of developing and executing successful marketing campaigns.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with crossfunctional teams and external partners.
  • Highly organized with strong project management skills, capable of multitasking and meeting tight deadlines.
  • Willingness to travel as required for events and meetings.
More about us


ABB System Drives is a global supplier of high-power, high-performance drives, drive systems and packages for industrial processes and large infrastructure applications.

With our industry leading technology and global support, we help our customers, partners and equipment manufacturers with asset reliability, performance improvement and energy efficiency in mission critical applications.

Our people and culture are the foundation of our success. We all together make the difference for our customers every day.


It has come to our attention that the name of ABB is being used for asking candidates to make payments for job opportunities (interviews, offers).

Please be advised that ABB makes no such requests. All our open positions are made available on our career portal for all fitting the criteria to apply. ABB does not charge any fee whatsoever for recruitment process.

Please do not make payments to any individuals / entities in connection to recruitment with ABB, even if is claimed that the money is refundable.

ABB is not liable for such transactions. For current open positions you can visit our career website and apply. Please refer to detailed recruitment fraud caution notice using the link

We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website

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