Account Director
1 week ago
Role:
Account Director-BD & CS (Full Time)
Location:
Work from office at Gurgaon (Near MG Road Metro station). 5 days work week.
About the company:
At Hyperlink, we specialize in Multi-Dimensional Storytelling. We craft tailor-made communication strategies and immersive creative solutions for brands.
We create world class experiences by providing solutions based on current trends, using cutting- edge technology and recognizing the target audience's inclinations.
We are a collective of eager, fresh, perceptive minds, telling multi-dimensional stories -bridging the gap between the brand's vision and the reality of a successful, seamless, and unforgettable experience.
We engage and execute corporate as well as brand-led events and activations ranging from awards shows, summits, conferences, reward and recognition programmes, school and college activations, mall promotions, cultural movements, digital events and more.
We produce content for digital viewing as well as television & films. We also help brands amplify events & experiences through innovative, sometimes disruptive Marketing strategies.Started in Feb 2021, the company is incorporated by a bunch of Hyper-Creative folks who come with a solid experience of crafting immersive solutions for more than two decades in the industry.
Some of our esteemed clients at Hyperlink are Netflix, BAFTA, BCCL, WWM, Oriflame, Mahindra & Mahindra and Aditya Birla Group.
the role:
As a Business Development & Client Service person, you are the face of Hyperlink when dealing with a client.
You shall be the point of coordination between all involved in the event-client, internal teams at Hyperlink including Production, Content, Design, Finance as well as external agency partners.
Right from the initial client connect, closure of a brief to the end of an event, you shall be expected to ensure top quality project management & the delivery of a seamless & enriching experience for the client.
The role requires you to service existing accounts & as well as to build network with new brands to generate business.
As a BD ninja you will be required to source new clients & will be holding sales targets to achieve.
You should have the ability to research about avenues for building business through these new clients, prospecting including cold calls, presenting & engaging the client about our offerings & solutions, understand & decode the client brief so as to work out a creative solution through the internal teams & maintaining ongoing relationship with the client.
As a custodian for building client delight, you will need to have proven project management & planning skills, extreme attention to detail, experiential technology understanding & ability to communicate well both verbally & in written form while servicing the existing clients.
You will need to be solution oriented, an effective negotiator and an excellent communicator in working with clients, agency partners and supply chain vendors, as well as with a small knit internal team.
The ideal candidate will be a self-starter with a passion for crafting creative experiences for brands and committed towards providing superior customer service with a high level of ownership.
You will be required to demonstrate leadership skills through building teams, driving key process metrics, creating superlative work culture, bringing strong customer focus and leading the company to exponential growth.
Responsibilities:
Client servicing & Business Development:
Identifying and networking to generate business from the existing accounts, achieving profitability. Proactively following up with existing clients to get briefs for events that would have happened in the previous years.
Mapping needs of new brands/clients & generate business from them
Meet the client to understand the brief and expectation on the event.
Collaborate with the internal team-concept, design, production & tech for crafting the experience.
Present the creative solution to client & negotiate on the terms.
Event execution & Operations:
Coordinate with all stakeholders involved in the event to ensure the delivery of creatives, art work, set design and all other elements of the event.
Oversee the overall production quality of the event.
Ensure closure of payment advice (PA) in co-ordination with production & Invoicing through finance.
Ensure all Weekly Reports, HOD Meeting Reports are sent to Head of Department
Collection of payment from clients for events executed
Required Qualification, Experience & skills:
Graduation in any stream (a must) & Post graduation in Marketing/Mass media/Advertising/Event Mgt (preferred)
8+ years Client Service experience in the Events or BTL industry
Strong relationship & connect with marketing professionals/ brand managers/ decision makers among the corporate & agencies.
Understanding of brands & their needs to connect with consumers/target audience
Fair knowledge on event set ups
Has exceptional attention to detail and the ability to plan and manage multiple tasks and projects in parallel despite tight deadlines
Proficiency with Microsoft Office, including Excel and PowerPoint is a must
Experience in crafting narratives and engaging clients and agencies in long range strategic partnerships
Highly customer oriented with proven ability to build internal and external relationships
What do we offer?
Opportunity to work on diverse projects while being part of the growth story
Competitive salary with flexi structure
Flexi & Hybrid working & time off policy
Comprehensive parental leave & associated benefits
Family cover for Medical Insurance including same gender partner cover
Creative, diverse, nurturing & entrepreneurial work environment
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