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Manager - Public Relations & Communication
1 week ago
The role of PR and Communication Manager entails developing and executing strategic communication and public relations plans to elevate the company's brand image and reputation. The ideal candidate should possess strong writing skills, creativity, and a successful background in PR and communications.
Key Planning and Execution:
- Develop and execute comprehensive PR and communication strategies aligned with the company's objectives.
- Stay updated on industry trends and adapt strategies accordingly to maintain the relevance and effectiveness of the company's messaging.
Media Relations:
- Cultivate and manage solid relationships with key media contacts.
- Craft press releases, media kits, and story pitches for various media platforms.
- Handle media inquiries and interviews promptly and professionally.
Content Creation:
- Supervise the creation of top-notch content, including press releases, blogs, newsletters, speeches, and social media posts.
- Ensure all content is in line with the company's brand voice and messaging standards.
Social Media Management:
- Develop and implement social media strategies to boost engagement and expand follower base on different platforms.
- Monitor social media channels for trends and feedback, responding appropriately to enhance the online presence.
Event Coordination:
- Organize public events, press conferences, and media tours.
- Ensure events are well-planned, cohesive with the brand, and effectively communicate key messages.
Crisis Communication:
- Establish and execute crisis communication plans to safeguard the company's reputation.
- Serve as the main contact point during crises, offering timely and accurate information to stakeholders.
Internal Communications:
- Support internal communication efforts to nurture a positive company culture and keep employees informed and engaged.
- Create internal newsletters, memos, and other communication materials.
Analytics and Reporting:
- Monitor and evaluate the impact of communication and PR campaigns.
- Regularly provide reports to senior management with insights and recommendations.
Skills and Abilities:
- Exceptional written and verbal communication skills.
- Strong media relations abilities and a network of media connections.
- Proficiency in utilizing social media platforms and tools.
- Capacity to handle multiple projects and meet deadlines.
- Strong organizational and event management skills.
- Creative thinking to devise innovative PR and communication strategies.
- Experience in crisis management.
- Proficient in analytics, reporting, and metrics.
Personal Attributes:
- High levels of professionalism and integrity.
- Meticulous attention to detail.
- Ability to collaborate effectively within teams and across departments.
- Proactive and self-motivated approach.
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