Marketing Executive

2 weeks ago


Chennai, Tamil Nadu, India Smart Work Consultants Full time
We are Hiring Marketing Executive (Civil Construction) for Ultra Luxurious Interiors Company
Location- Virudhunagar
Responsibilities:

Develop and implement effective sales strategies to meet and exceed company sales targets.

Identify and pursue new business opportunities, including new markets, customer segments, and product offerings.

Establish and maintain strong relationships with key clients, including architects, builders, contractors, and distributors.

Conduct market research to understand industry trends, competitive landscape, and customer needs, and adjust sales strategies accordingly.

Prepare and deliver sales presentations, proposals, and product demonstrations to potential clients.

**Marketing Strategy and Implementation:**

Plan and execute comprehensive marketing campaigns to promote AAC blocks, utilizing digital marketing, social media, email marketing, and traditional marketing channels.

Develop and manage content for marketing materials, including brochures, product sheets, website, and social media platforms.

Coordinate and participate in industry events, trade shows, and exhibitions to enhance brand visibility and generate leads.

Collaborate with the design and production teams to create effective promotional materials and advertisements.

**Customer Relationship Management:**

Provide exceptional pre-sales and post-sales support to clients, addressing their inquiries, concerns, and feedback.

Maintain an up-to-date customer database, track sales activities, and manage sales pipelines using CRM software.

Gather and analyze customer feedback to continuously improve products, services, and customer satisfaction.

**Reporting and Analysis:**

Prepare regular reports on sales and marketing activities, performance metrics, and market trends.

Analyze sales data to identify patterns, opportunities, and areas for improvement.

Evaluate the effectiveness of marketing campaigns and initiatives, providing insights and recommendations for future

Requirements

Bachelor's degree in Business Administration, Marketing, or a related field.

Proven experience in sales and marketing, preferably within the construction materials or manufacturing industry.

Strong understanding of AAC blocks and their applications in construction.

Excellent communication, negotiation, and presentation skills.

Proficiency in using CRM software and other sales and marketing tools.

Ability to work independently and as part of a team, with a proactive and results-oriented approach.

Willingness to travel as needed to meet with clients and attend industry events.



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