Coordinator, Market Outreach
2 weeks ago
Job Title:
Technical Marketing Data Analyst
The Team:
The S&P Global Enterprise Analytics team is at the forefront of driving digital transformation and enhancing marketing effectiveness through data-driven insights.
We are looking for a talented Technical Marketing Data Analyst to join our team and support the Marketing Operations Center of Excellence.
Key Responsibilities:
- Design, develop and implement robust and scalable data models for measuring marketing performance from diverse data sources.
- Write highperforming SQL code using Alteryx to extract and process data from various databases.
- Drive process improvement initiatives for data storage, retrieval, and maintenance to ensure data accuracy and efficiency.
- Collaborate with Data Analysts to resolve technical issues and support their data infrastructure needs.
- Contribute to the development of the data architecture roadmap and advocate for Data Analysts' needs to ensure the technical solutions meet their enduser requirements.
- Stay current with industry trends and technologies, and identify opportunities to innovate and drive datadriven decisionmaking throughout the enterprise.
Requirements:
- 3+ years of experience as a Data Engineer or Marketing Analyst, with a degree or experience in a relevant field such as Computer Science, Statistics, Informatics, Information Systems, or a related quantitative field.
- Strong SQL skills and experience working with relational databases, query authoring, and data warehousing.
- Knowledge of marketing, sales, and media data sources such as Adobe Analytics, Google Analytics, G4, Salesforce, Adobe Experience Manager, Adobe Data Collection, Google Tag Manager, Adobe Real-Time CDP, On24, Twitter, LinkedIn, Conversica, Drift, etc.
- Proven track record in developing data pipelines and realtime data ingestion from various sources, such as API's and csv files.
- Experience with data transformation, data structures, metadata, dependency and workload management.
- Excellent analytical skills and ability to work with unstructured datasets.
- Understanding of database and analytical technologies, such as SQL and NoSQL databases, Data Warehouse design, BI reporting, and Dashboard development.
- Strong customerfacing skills, ability to drive discussions with peers, and partner effectively with all levels of the organization.
- Proactive, driven, and highly organized with a desire to dive into the data and work under tight deadlines.
If you share our values of working together for the best outcome, being impact-focused, striving for excellence, embracing change, and taking personal responsibility, and if you are a proactive and adaptable individual, this role may be a great fit for you.
By joining our team, you'll have the opportunity to play a key role in driving digitization and enhancing marketing efficiency.
Equal Opportunity Employer20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG Middle Professional Tier I (EEO Job Group)Job ID: 279743
Posted On:
Location:
Virtual, India
Job Title:
Technical Marketing Data Analyst
The Team:
The S&P Global Enterprise Analytics team is at the forefront of driving digital transformation and enhancing marketing effectiveness through data-driven insights.
We are looking for a talented Technical Marketing Data Analyst to join our team and support the Marketing Operations Center of Excellence.
Key Responsibilities:
- Design, develop and implement robust and scalable data models for measuring marketing performance from diverse data sources.
- Write highperforming SQL code using Alteryx to extract and process data from various databases.
- Drive process improvement initiatives for data storage, retrieval, and maintenance to ensure data accuracy and efficiency.
- Collaborate with Data Analysts to resolve technical issues and support their data infrastructure needs.
- Contribute to the development of the data architecture roadmap and advocate for Data Analysts' needs to ensure the technical solutions meet their enduser requirements.
- Stay current with industry trends and technologies, and identify opportunities to innovate and drive datadriven decisionmaking throughout the enterprise.
Requirements:
- 3+ years of experience as a Data Engineer or Marketing Analyst, with a degree or experience in a relevant field such as Computer Science, Statistics, Informatics, Information Systems, or a related quantitative field.
- Strong SQL skills and experience working with relational databases, query authoring, and data warehousing.
- Knowledge of marketing, sales, and media data sources such as Adobe Analytics, Google Analytics, G4, Salesforce, Adobe Experience Manager, Adobe Data Collection, Google Tag Manager, A
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