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Amazon PPC ads expert Amazon PPC specialist Amazon PPC expert Digital marketing advertisement
1 week ago
Position Overview:
As an Amazon PPC Ad Expert, you will be responsible for managing, optimizing, and scaling our Amazon
advertising campaigns to maximize ROI and drive sales. You will play a pivotal role in devising strategies, analyzing
data, and implementing tactics to enhance our presence on the Amazon marketplace.
Key Responsibilities:
• Campaign Management: Develop, execute, and manage end-to-end Amazon PPC campaigns, including
Sponsored Products, Sponsored Brands, and Sponsored Display Ads.
• Keyword Research & Optimization: Conduct thorough keyword research to identify high-value keywords,
optimize campaigns for relevant search terms, and continually refine keyword strategies for improved
performance.
• Bid Management & Budget Allocation: Monitor and adjust bids, budgets, and ad spend to ensure optimal
performance and efficient use of resources while meeting predefined KPIs.
• Ad Copy & Creative Optimization: Create compelling ad copy and optimize product imagery to increase click-
through rates (CTR) and conversion rates.
• Data Analysis & Reporting: Analyze campaign performance metrics, generate insightful reports, and provide
actionable recommendations to improve campaign effectiveness and achieve sales targets.
• Stay Updated with Amazon Trends: Keep abreast of Amazon advertising trends, platform updates, and industry
best practices to implement inn
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