Performance Marketing Specialist

2 weeks ago

Delhi, Delhi, India GenY Medium Full time

JOB TITLE:
Performance Marketing Specialist

About the Company:


Gen Y Medium, a leading full-service digital marketing agency, is in the business of managing perceptions of brands – online.

Our team combines the three essential skills to excel at performance marketing:
Consumer understanding, 2.
Content Marketing and 3.
Technology expertise

Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands.

The good news is that we are growing – and fast Read more about the company at

Job Summary:


This role provides digital media recommendations and solution to problems of clients both internal and external, prepares and implements media plans and other deliverables.


Job Responsibilities:
Create and execute strong digital media recommendations with supporting validation
Develop and execute media plans
Oversee buys, analyze campaigns, and change recommendations to maximize performance
Work with cross-functional teams (Creative, Tech, Client servicing, etc.) to manage processes
Manage maintenance and changes to media plans
Design and document analytics tracking specifications for various digital channels, including web, mobile apps, and microsites
Track, prioritize, and manage analytics implementation initiatives across teams; serve as contact for analytics/tracking requests
Manage the testing, QA, QC, and debugging of analytical/tagging code
Work with business partners to ensure that all digital media is tagged and trackable so that standard reports can be created and shared
Produce clear and detailed client-facing reports to identify areas of opportunity to improve campaign performance
Take responsibility for ensuring projects are delivered on time and within budget
Communicate with clients about projects both remotely, and in-person

Skills Required:
Ability to manage team
Strong quantitative and analytical skills
Solid understanding of mathematical concepts
Knowledge and passion for all things Digital Media; SEM, SEO, Display, Analytics, etc.
Understanding of media concepts and terms, creative and budget requirements
Experience with Microsoft Office Suite, Power Point, Word, and advance knowledge of Excel
Knowledge to implement confidently and accurately via Google Tag Manager
Adding pixels such as Ad Words, Google Analytics, floodlights, etc.
Must be able to test and validate analytics code
De-bugging and identification of problems is essential
High level of understanding around the Google Analytics console and advanced code requirements and configuration, including working with iframes & 3rd party platforms
Clear understanding on how to configure profiles and views, including goals, filters and other Google Analytics functionality
Good working knowledge of Google Analytics (360, Premium, Firebase) settings and administration, including native integrations with other Google products such as DV360 & DBM
Understanding of configuration for custom metrics and dimensions/custom variables / advanced e-commerce
Solid understanding of event tracking and how this can be used effectively
Understanding of i OS / Android app tracking
Ability to create clear and insightful reports using data from Google Analytics and other data sources
Comfortable with the Google Analytics API
Experience with Data Studio, Tableau and other 3rd party visualization tools
Excellent Excel skills are an advantage
An excellent communicator and be able to present ideas, verbally and in writing

Experience Required:
Possess Bachelor's Degree in Technology, Information Technology, Marketing, Business, or equivalent degree and related experience
2 to 3 Years of experience into digital marketing analytics and marketing automation
Experience in an agency set up would add value to the role

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India DaurCom Full time

    Company DescriptionDAUR COMMUNICATIONS (DaurCom) is a dynamic and innovative company specializing in (Media, Advertising & Public Relations). We are dedicated to delivering high-quality products/services to our clients and are looking for a Performance Marketing Specialist to join our team.DaurCom is an organization that focuses on generating impact and...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Daurcom Full time

    Company DescriptionDAUR COMMUNICATIONS (Daur Com) is a dynamic and innovative company specializing in [Media, Advertising & Public Relations].We are dedicated to delivering high-quality products/services to our clients and are looking for a Performance Marketing Specialist to join our team.Daur Com is an organization that focuses on generating impact and...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Jimmyluxury Full time

    Job Title: Performance Marketing Specialist Location: Delhi We are looking for a results-driven Performance Marketing Specialist with a minimum of 3 years of experience in digital marketing. The ideal candidate will be responsible for developing, implementing, and optimizing performance marketing campaigns across various digital channels to drive traffic,...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India YHATAW - यथा Full time

    Company DescriptionWelcome to Yhataw Realty, a renowned real estate consultancy based in Gurugram. We specialize in helping clients find their dream homes and make sound investment decisions in luxury residential and commercial projects. Our mission is to redefine the real estate journey, providing a seamless and enriched experience for every client. With a...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Jimmyluxury Full time

    Job Title: Performance Marketing SpecialistLocation: DelhiWe are looking for a results-driven Performance Marketing Specialist with a minimum of 3 years of experience in digital marketing. The ideal candidate will be responsible for developing, implementing, and optimizing performance marketing campaigns across various digital channels to drive traffic,...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Push 360 Agency Full time

    Are you a data-driven marketing wiz with a knack for driving results?We're seeking a highly motivated Performance Marketing Specialist with 5+ years of experience to join our growing team. In this results-oriented role, you'll be responsible for crafting, executing, and optimizing paid advertising campaigns across various digital channels to achieve our...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Push 360 Agency Full time

    Are you a data-driven marketing wiz with a knack for driving results?We're seeking a highly motivated Performance Marketing Specialist with 5+ years of experience to join our growing team. In this results-oriented role, you'll be responsible for crafting, executing, and optimizing paid advertising campaigns across various digital channels to achieve our...

  • Performance Marketing

    2 weeks ago

    Delhi, Delhi, India InvestKraft Full time

    Company : InvestKraft Job Description:Campaign Marketing Specialist Working Hours: 10:00 AM to 6:30 PM We are seeking a highly skilled and motivated Campaign Marketing Specialist to join our dynamic marketing team. As a Campaign Marketing Specialist, you will play a crucial role in creating and executing effective marketing campaigns that drive brand...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India GenY Medium Full time

    JOB TITLE:Performance Marketing SpecialistAbout the Company:GenY Medium, a leading full-service digital marketing agency, is in the business of managing perceptions of brands – online.Our team combines the three essential skills to excel at performance marketing:Consumer understanding, 2. Content Marketing and 3. Technology expertiseWithin a very short...

  • Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India GenY Medium Full time

    JOB TITLE:Performance Marketing SpecialistAbout the Company:GenY Medium, a leading full-service digital marketing agency, is in the business of managing perceptions of brands – online.Our team combines the three essential skills to excel at performance marketing:Consumer understanding, 2. Content Marketing and 3. Technology expertiseWithin a very short...

  • Performance Marketing

    2 weeks ago

    Delhi, Delhi, India MarketinCrew Full time

    Company OverviewMarketinCrew is a leading digital marketing agency that specializes in creating innovative and results-driven marketing strategies for businesses across various industries. We pride ourselves on our creativity, technical expertise, and client-first approach.Position OverviewWe are seeking a bright and results-driven Performance Marketing...

  • Sr. Performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Mavlers Full time

    Uplift with Uplers & MavlersWe are currently seeking a Performance Marketing Analyst to join our performance marketing team. He/she is responsible for managing performance channels, including Paid Search, Paid Social, and Display, being responsible for the execution of the strategy, performance of client KPIs, and maintaining adherence to deadlines and best...

  • Paid Search/performance Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India WSI ALM Full time

    Leading Digital Marketing Agency based in Toronto, Canada with 70+ professionals is looking for a highly motivated Paid Search/Performance Marketing Specialist (Google Ads/Meta Ads) to handle US/UK/Canadian clients.You will be working from home reporting into the Toronto office and handling performance marketing (Paid Search) campaigns for US clients.The...

  • Performance Marketing Strategist

    2 weeks ago

    Delhi, Delhi, India Digiligo Full time

    Digiligo is a digital-first, customer and revenue-driven marketing partner to brands worldwide. Our team of creative thinkers, growth hackers, designers, and developers help companies unlock their true potential in the digital space.This is a full-time, on-site role for a Performance Marketing Specialist located in Bangalore Urban. The Performance Marketing...

  • Performance Marketing Strategist

    2 weeks ago

    Delhi, Delhi, India Digiligo Full time

    Digiligo is a digital-first, customer and revenue-driven marketing partner to brands worldwide.Our team of creative thinkers, growth hackers, designers, and developers help companies unlock their true potential in the digital space.This is a full-time, on-site role for a Performance Marketing Specialist located in Bangalore Urban.The Performance Marketing...

  • Performance Marketing Strategist

    2 weeks ago

    Delhi, Delhi, India Digiligo Full time

    Digiligo is a digital-first, customer and revenue-driven marketing partner to brands worldwide. Our team of creative thinkers, growth hackers, designers, and developers help companies unlock their true potential in the digital space.This is a full-time, on-site role for a Performance Marketing Specialist located in Bangalore Urban. The Performance Marketing...

  • Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India FrostyIdols Full time

    Company DescriptionFrostyIdols is a talent management company that works with models, influencers, singers, and dancers, helping them elevate their careers and become accomplished artists. We recognize the unique potential and talent in young women, and are dedicated to providing them with the opportunities and support they need to develop and showcase their...

  • Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Aces Global Consulting Pvt Ltd Full time

    Job Description Marketing SpecialistSummary:We are seeking a talented Digital B2B Marketing Specialist to join our team. The ideal candidate will be passionate about leveraging digital channels to drive business-to-business (B2B) marketing initiatives. This role requires a deep understanding of digital marketing, strategies, excellent analytical skills, and...

  • Influencer Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Avtr Meta Labs Full time

    Company Descriptionwe suggest you enter details hereRole DescriptionThis is a full-time on-site role for an Influencer Marketing Specialist located in Mumbai Metropolitan Region. The Influencer Marketing Specialist will be responsible for business development,developing and executing influencer marketing campaigns, building and maintaining relationships with...

  • Digital Marketing Specialist

    2 weeks ago

    Delhi, Delhi, India Adtitude Digital Full time

    Job descriptionDigital Marketing for Data Analytics, Software Services and Advertising CompanyCompany DescriptionA Technology, Data and Digital Marketing Services Provider. Our core mission is to provide Businesses and Brands with Data-driven Software solutions and Digital Marketing assistance.Role DescriptionThis is a full-time remote role for a Digital...