Senior Digital Marketing Executive

1 week ago

Ahmedabad, Gujarat, India WebMob Technologies Full time

As a Senior DigitalMarketing Executive you will be responsible for developing andimplementing comprehensive digital marketing strategies to driveonline visibility brand awareness and customer engagement. You willoversee various digital marketing channels and campaigns to achievebusiness objectives and ensure a strong online presence for thecompany.

KeyResponsibilities:
  • Develop and executedigital marketing strategies that align with theorganization's overall marketing and businessobjectives.
  • Plan and manage online marketingcampaigns across various channels including social media emailmarketing search engine optimization (SEO) payperclick (PPC)advertising and contentmarketing.
  • Create curate and optimizecontent for digital channels to attract and engage the targetaudience.
  • Oversee website development andmaintenance to ensure optimal user experience functionality andperformance.
  • Manage and grow theorganization's social media presence by creating andsharing content engaging with the audience and trackingperformance.
  • Plan and execute email marketingcampaigns including segmentation A/B testing andanalytics.
  • Optimize website content andstructure for search engines (SEO) and manage paid advertisingcampaigns (SEM) to increase visibility in searchresults.
  • Monitor analyze and report on theperformance of digital marketing efforts using tools like GoogleAnalytics and other marketing analyticsplatforms.
  • Develop and manage digitalmarketing budgets to maximize ROI and achieve setKPIs.
  • Manage and handle the internalmarketing team along with the crossfunctional team communicationlike content writers design and developmentteam.
  • Responsible for the taskdelegation and reporting of assigned juniors to make sure that theteam is working on the goals that has been planned and set by thecompany.
Perks andBenefits:
  • 5 DaysWorking
  • CompetitiveSalary
  • KnowledgeBased Hierarchy
  • Trending Technology Development
  • Career DevelopmentPrograms
  • Tremendous Scope ofResponsibilities and KPIs Aligned with Individual andOrganizational Goals
  • Exposure toworking with a team size of 65
  • GoodProject Incentives and Rewards
  • ExploreIncredible India Workation Programmes with AirfareHotelstay
  • WorkLifeBalance
  • Fantastic Team Spirit withCreative Fun and Open Office WorkCulture

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