Brand Manager

1 week ago

Gurgaon, Haryana, India Tata 1mg Full time
Designation:
ManagerRole:
Growth MarketingDepartment:
MarketingLocation:
GurgaonAbout Tata 1mg:

Tata 1mg is a trusted health partner for end consumers and large institutions. Our Mission is to make healthcare understandable, accessible, and affordable for all Indians. Over the past three years, we've worked to build a healthcare platform that guides customers to the right and affordable care. Today, Tata 1mg is present in 1000+ cities and we're just getting started. Leading the chart as one of the top consumer health platforms through ePharmacy, eDiagnostics, e-consult, and offline stores, Tata 1mg has delivered over 15M ePharmacy orders, 2M eDiagnostics orders, and 1M+ organic users/day in 2022, and we are just getting started. Our strongest asset is our 6400+ people enabling us to deliver on our mission consistently.

Know more about us:
About the Team:

The Marketing team is a center of excellence within Tata 1mg. The team works across business lines to drive brand awareness, customer acquisition, and retention, leading to business growth. Team plays a pivotal role in promoting the brand and its services. Tasked with devising and implementing strategic marketing initiatives, this team utilizes various channels to effectively reach target audiences and drive engagement.

What will you do:

As a Marketing Growth Manager, you will be instrumental in crafting and executing the marketing strategies for Tata 1mg's Diagnostics business. You will lead initiatives to bolster brand awareness and drive business growth through effective, integrated marketing campaigns across both digital and traditional media along with drive retention through CRM campaigns. You will work closely with various marketing team members as well as Diagnostics business stakeholders to drive growth.

  • Develop and implement comprehensive marketing strategies to enhance visibility and engagement for Tata 1mg Labs.
  • Manage 360-degree brand campaigns, including digital marketing, social media, and offline channels, to boost brand awareness and salience.
  • Oversee Customer Lifecycle Management and CRM programs aimed at maximizing customer retention and engagement within the Tata 1mg ecosystem.
  • Collaborate with creative and media agencies to deliver impactful marketing campaigns.
  • Analyze and measure the impact of marketing campaigns against key performance indicators such as brand lift, new customer acquisition, and business growth.
  • Drive innovation and continuous improvement in marketing practices to support business objectives.
What we are looking for:
  • Bachelor's degree from a top-tier college; MBA or equivalent from a renowned business school preferred.
  • 4-5 years of experience in a growth-oriented marketing or business function
  • Demonstrated experience working with creative teams and media agencies to craft and execute successful marketing campaigns.
  • Strong analytical skills with a proven ability to oversee and understand marketing metrics and KPIs.
  • Agile and results-driven mindset with a robust ability to adapt to a rapidly changing environment.
  • Ability to work collaboratively across teams and with all levels of management.
Why Join Us:

Tata 1mg provides one of the most exciting and high-growth environments to work in. You get the added benefit of working in a prestigious legacy brand like Tata and a highly dynamic and versatile startup like 1mg. Being an integral part of the Marketing Team will provide a great opportunity to scale up a business to great heights leveraging the existing capabilities of Tata 1mg.

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India LetsDressUp (LDU) Full time

    Company Name – LetsDressUpLocation – GurgaonCTC – 8 LPA – 12 LPAJob Title - Brand ManagerAbout us:LetsDressUp (LDU) is building the most inclusive fashion company for women of Bharat. Our mission is to empower women to dress up in their size and their style in a sustainable manner.Job OverviewWe are seeking a dynamic and strategic Brand Manager to...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India Letsdressup Full time

    Company Name – Lets Dress UpLocation – GurgaonCTC – 8 LPA – 12 LPAJob Title - Brand ManagerAbout us:Lets Dress Up (LDU) is building the most inclusive fashion company for women of Bharat.Our mission is to empower women to dress up in their size and their style in a sustainable manner.Job OverviewWe are seeking a dynamic and strategic Brand Manager to...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India Honasa Consumer Ltd. Full time

    Role Overview:Own the Umbrella brand campaigns and brand purpose initiatives.Responsibilities:Plan & execute 360* marketing campaigns for our brands.Driving brand awareness campaigns on digital and other platforms like ATL, Videos, TVC andevaluate/monitor performance.Drive purpose led initiatives with external organizations.Create effective PR stories that...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India RSPL Group Full time

    #JoinRSPL into Brand Management This individual will be responsible for developing brand strategies, New product launches, ATL & BTL, Consumer Insights, GTM plans and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency. Job Responsibilities: ...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India RSPL Group Full time

    RSPL-HCD brings you an exciting opportunity for Brand Manager profile. Incumbent will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth in respect to Baby Care/ Diaper Brand . This role includes accessing current brand strengths / weaknesses and business expectation and accordingly plan and...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India IIFL Home Loans Full time

    We are looking for a energetic and creative candidate with analytical bend who will be responsible for developing and executing brand strategies to increase brand awareness, engagement, and lead generation. The brand specialist will collaborate with cross-functional teams to identify business opportunities and create and publish high-quality content across...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India Masters Union Full time

    Position: Brand ManagerLocation: Gurugram, WFOMasters' Union is an innovative business school that offers immersive business education led by industry experts. It stands out as a unique institute where accomplished leaders have redesigned business education to shape skilled professionals for the evolving economy. The leadership team comprises alumni from...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India RSPL Group Full time

    #JoinRSPL into Brand ManagementThis individual will be responsible for developing brand strategies, New product launches, ATL & BTL, Consumer Insights, GTM plans and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.Job Responsibilities:Develop Brand...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India Defence Bakery Full time

    About us:We are a well-known and acclaimed Bakery brand located in Delhi with presence in NCR (Delhi, Noida, and Gurgaon).We operate retail bakery outlets in South Delhi and West Delhi under the brand Defence Bakery Private Limited, and a Restaurant/Cafe named Alma Nutritive.Work Location:DelhiWorking Days:Monday to Saturday, 6 daysRole:We are looking for a...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India Michael Page Full time

    Chance to work with a reputed name working in close collaboration with various stakeholders About Our Client new age beauty & personal care brand Job Description Monitor brand performance and track KPIs to measure the success of marketing initiatives * Work cross-functionally with sales, product development, and customer service teams to...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India VitusCare Full time

    JD: Brand Manager YOE: 3 - 5 Years Location: Gurgaon, Haryana Corporate Role | Reports into Head- Strategy & Marketing About VitusCare VitusCare is a pioneering kidney care start-up committed to revolutionizing dialysis services in India. Founded in 2017, VitusCare operates with a mission to provide high-quality, patient-centric dialysis care, particularly...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India Shiprocket Full time

    RESPONSIBILITY : Overall marketing strategy for given product Coordinate product promotion for existing / new products Brand strategy, product & profitability study Current product performance, need gap analysis Segment market potential Market research & study for entering new segments with existing & new products Leading events as a channel at...

  • Brand Manager

    1 week ago

    Gurgaon, Haryana, India Skill Ventory Full time

    Roles and Responsibilities Responsibilities Lead end-to-end Go to Market for respective brands' new launches; 4Ps (Lead: Promotion, Monitor / oversee / influence; Pricing, Place and Product Lead formulation and execution of brand strategy at India, Zonal and state levels in collaboration with Field teams based on brand's sales performance and KPIs ...

  • Manager – Brand

    1 week ago

    Gurgaon, Haryana, India V-Guard Full time

    Job Overview:We are actively seeking a highly skilled and experienced marketing communication professional to join our brand team. This person will play a pivotal role in shaping and executing the marketing communication strategies for a defined set of product categories. Key responsibilities include developing comprehensive marketing plans, crafting sharp...

  • Senior Brand Manager

    1 week ago

    Gurgaon, Haryana, India Zupee Full time

    Role: Senior Manager- Brand Marketing Reports to: VP- Brand Marketing Location: Gurgaon (in-office)About the team The brand marketing team at Zupee comprises brand, media, insights, social and creative teams.Our goal is to elevate the visibility and resonance of Zupee, ensuring its key messages resonate deeply with our target audience.We aim to drive robust...

  • Manager Brand

    1 week ago

    Gurgaon, Haryana, India TACT India Full time

    Manager Brand ProtectionManaging day-to-day operations of administration and investigation team. Ensure the conducted investigations are ethical, audit-able, transparent, and admissible as per the Indian law.2. Developing, implementing, and continuously improving procedures and systems for IP Manager Trained as a product identification expert level. This...

  • Senior Brand Manager

    1 week ago

    Gurgaon, Haryana, India Zupee Full time

    Role: Senior Manager- Brand Marketing Reports to: VP- Brand Marketing Location: Gurgaon (in-office) About the team The brand marketing team at Zupee comprises brand, media, insights, social and creative teams. Our goal is to elevate the visibility and resonance of Zupee, ensuring its key messages resonate deeply with our target audience. We aim to drive...

  • Assistant Brand Manager

    1 week ago

    Gurgaon, Haryana, India Wellbeing Nutrition Full time

    Job OverviewWe are looking for an experienced Brand Manager to help us build our brand and raise brand awareness. You'll work across all levels and departments of our organisation to find what makes us unique and communicate it to the world.ResponsibilitiesTranslate brand elements into plans and go-to-market strategiesMonitor market trends, research consumer...

  • Brand Partnership Manager

    1 week ago

    Gurgaon, Haryana, India Cloutflow Full time

    The Brand Partnership Manager will be responsible for identifying, developing, and managing strategic partnerships to enhance our brand presence and drive business growth. This role requires a strategic thinker with a deep understanding of brand dynamics, excellent communication skills, and a proven track record of successful partnership management.Key...

  • Brand Advertising Manager

    1 week ago

    Gurgaon, Haryana, India Trzy Innovationz Full time

    You will play a pivotal role in growing business, customer base, and improving stakeholder experience. You are expected to be innovative, web and multimedia savvy.In summary, you are responsible for adapting a brand strategy for the company's target market. As the 'brand guardian', you drive and ensure the maintenance of the client's brand integrity across...