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Brand Executive
2 weeks ago
ABOUT UNILEVER:
Be part of the world's most successful, purpose-led business.
Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us.
We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good.
Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best.Every day, nine out of ten Indian households use our products to feel good, look good and get more out of life - giving us a unique opportunity to build a brighter future.
Every individual here can bring their purpose to life through their work. Join us and you'll be surrounded by inspiring leaders and supportive peers. Among them, you'll channel your purpose, bring fresh ideas to the table, and simply be you.As you work to make a real impact on the business and the world, we'll work to help you become a better you.
cWe are looking to hire a Brand Executive based in Mumbai HO
Job Requirements:
Innovations marketing role. Some of the job requirements are Consumer and Customer understanding.
Ecom understanding, network management, ability to analyse and take plans to completion, liaising with supply chain, sales, creative agencies and all other partner functions, independent thinking & owners' mindset on portfolio.
Should use available tools/software to monitor sales and plan media and campaigns.Here is how your day at Unilever would look like:
- Develop an in-depth understanding of consumers, ecom customers and digital platforms.
- Plan marketing campaigns end to end for innovations, including creative assets, media plan and product availability on ecom.
- Closely monitor innovation performance and scale up what works.
- Brief and create digital communication for delivery along with the innovation (working in conjunction with CMI & Creative Agencies).
- Work with ecommerce and digital teams and other stakeholders for creation of effective communication across digital platforms.
- Work with various agencies to improve consideration for the brand across various touchpoints of the digital consumer journey.
- Work closely with sales team, supply chain to ensure availability of innovations across platforms.
- Responsible for understanding campaign performance, brand performance with the help of data.
Key Skills & Requirement:
- Master's degree within Marketing or Business Administration.
- Experience working with creative agencies for briefing and creating digital content.
- Experience working on ecommerce creatives on key platforms like Amazon (A+) and Flipkart (RPD).
- Excellent written and verbal communication skills in English.
- 1+ years of experience in marketing
- Strong Project Management skills.
- Understands customers and shoppers.
- Proficient with data analysis and storytelling via tools such as Excel & PPT.
- Monitors progress identifies problems effectively & takes action to solve them efficiently.
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