Group Head Copy

2 weeks ago

Delhi, Delhi, India BornHi Digital Full time

We are looking for a multi-skilled, multi-disciplined, multi-channel copy writer who enjoys working in a fast-paced agency environment and loves the challenge of discovering what makes consumers "click" and bringing it to life.

The goal is to translate marketing and branding strategies into innovative and impressive platform ideas and campaigns that stimulate audiences.

We're looking for a conceptual Copywriter who can stun us and our clients with creativity, vision and eloquence. It's not a small or easy task, but it's a fun and rewarding one. If you think you're up for it, read on.

What you'll do
There's no "day to day" in your job because every day is a new medium, a new message and a new chance to make brilliant creative, but here are a few things you can be expected to deliver consistently:

Creating digital content, marketing messages, videos scripts, website and print material copy for various projects and ensure that the content is relevant to the business units' current focus to drive conversion
Keep a keen pulse on everything the Web has to offer (including, you know, the latest celebrity Twitter meltdown) so that we can always be fresh & current for our clients
An exuberant work ethic and an exacting attention to detail, whether it's punctuating your copy, answering a brief or staying true to the brand's tone and style
Manage multiple brand guidelines, keeping content style and tone of voice consistent
Collaborating with your team members – creative directors, art directors, designers, coders, and other equally talented eccentrics – to consistently deliver polished, award-worthy work
Cross-channel perfection: One concept, so many messaging mediums – you'll be a master at making an idea translate effectively and flawlessly across all marketing assets
Demonstrate organization and ability to balance multiple projects across a variety of media including print, digital, and video
Keep up to date with trends in branding, marketing, advertising and related communications industries
Taking direction from content performance analysis to improve the impact of content
Helping to build a content strategy that allows customers to become even more engaged with our brands
Researching, developing and planning content ideas, using SEO insights, competitor research and the latest industry trends to ensure ideas are relevant and engaging
Support the team with any ad hoc copy tasks as requested (including PR campaigns, brand copy)

What we're looking for
Minimum 5years' experience writing in a fast-paced environment
Energy, a sense of humor and an open & curious mind (yes, these things really do matter)
A love of words and a love of culture, both the good old stuff and the sizzling new pop stuff
Communication skills that leave no room for questions or angst – you're straightforward, you're candid and, above all, you're thoughtful & kind
Strong experience on large cross-channel and/or direct-marketing initiatives across media, both online and off
Confident in writing creative marketing materials, sales material and editorials
Excellent creative copywriting skills and proof reading and managing blogs, social content and long copy
Acute attention to detail, good organisational skills and time management coupled with the ability to multi-task and prioritise own tasks in order to meet project deadlines
A team player with desire to be creative and present new ideas
Able to work to tight deadlines in a high-pressure environment
Proven track record of social and digital campaigns, ideally on YouTube, Facebook and Instagram
Incorporate feedback and take/give direction well with a knowledge of online content strategy and creation

What You Can Expect From Us
Investing in your future with training and development of client servicing skills
Recognition for individual and team contributions
Increased responsibility and ability to grow your leadership skills by taking on meaningful work.
Great office space, great culture and outstanding team dynamics

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