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ad sales manager
1 week ago
Position - AD SALES – APAC
Company - Global distributor of entertainment content to OTT platforms (Prime Video, Disney Hot star etc.) and Television Networks around the world.
Location – Mumbai
Experience – 4+ yrs
Reporting to - International Revenue Head
Relevant Experience
● Those passionate about both the B2B Sales and creative process in the business of entertainment.
● Minimum 4 years/Maximum 10 years of experience. Minimum 3 years of AD sales experience. Your personal growth trajectory is however more important than your years of experience.
● Deal-making capabilities. You will eat-sleep-breathe deal-making for licensing and development
contracts. It is stressful for some and invigorating for others.
● Approach the sales process with finesse and depth as compared to a commodity sales approach.
We reject more content than we agree to distribute.
● Most importantly, a stickler for process and operating guidelines. Process and CRM discipline is
of paramount importance to us.
● You have extensive Ad Sales / B2B media sales experience.
ROLES AND RESPONSIBILITIES
The entertainment business is in a state of evolution. Two broad shifts in the business
1. Consumption of cross-border stories. Narcos, Money Heist, Squid Games, and likes to have
triggered a strong trend. As much as audiences want local stories, they are also consuming more
and more content from other countries. Audiences have expanded their choices beyond
Hollywood. Series backed by strong stories and strong performance are seeing increasing
demand.
2. Demand for local original productions. Global streamers are spending large dollars on original
productions. Demand for stories and talent is at an all-time high. This demand has opened up a
large opportunity for scripted formats.
Accountability:
● Generating Revenue
○ Achieve $5Mn in revenue through Ad sales in APAC.
● Licensing of Finished Tapes
○ Series - Fiction Ep Seasons)
○ Drama Series - Fiction Ep/ Multiple Seasons)
● Licensing of Scripted and Unscripted Formats (Remake)
○ Series - Fiction Ep Seasons)
○ Drama Series - Fiction Ep Seasons)
Another 15+ shows in the acquisition pipeline. We also have distribution deals specifically for APAC with catalog owners from Europe, India, Indonesia, LATAM & Turkey
Territories:
● Priority 1: Japan, Indonesia, Vietnam, Philippines, Thailand, Australia,
● Priority 2:Singapore, Malaysia, Korea, China, Myanmar
● Priority 3:Cambodia, New Zealand, Laos
Client Categories:
Pan Asian Broadcast Networks, Pan Asian OTT Networks, Local Free TV, Local Pay TV, Local OTT,
Series Producers for Scripted and Unscripted Formats
Growth Opportunities:
● Lead a larger region and manage the global sales team.
● Being accountable for managing a large P&L.
● Opportunity to work and network with Global stakeholders.
● Move on to lead sales teams at large scale organizations.
Who Should Not Apply?
● If you hate selling, this role is not for you.
● If you don't like traveling and maintaining business relations, this role is not for you.
● If you don't like talking numbers, this role is not for you.
● If deal-making stresses you out, this role is not for you.
● If you don't like CRMs and processes, then this role is not for you.
Interested candidates kindly write to me
Disha Gandhi
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