Influencer Marketing Associate

1 week ago


Kolkata, West Bengal, India Nestasia Full time

Nestasia is in search of an Influencer Marketing Associate who will discover new partnership opportunities, establish relationships with well-known influencers, and brainstorm innovative and captivating content ideas for influencer campaigns targeting various social media platforms.

Nestasia's goal is to offer a diverse range of new and original products to customers at competitive prices. The Influencer Marketing Executive will be responsible for overseeing and managing brand value, processes, and overall experience within the designated domain.

Duties and Responsibilities:

  • Supervising the development and execution of all influencer campaigns from conception to implementation
  • Setting up and monitoring Key Performance Indicators (KPIs) to gauge the success of campaigns
  • Acting as a bridge between our brand ambassadors/influencers and the marketing team
  • Recognizing new opportunities for collaboration with established influencers and devising innovative approaches to influencer campaigns
  • Cultivating professional relationships with current contacts
  • Collaborating with the marketing and design team to publish influencer content on social media platforms
  • Analyzing market data and trends to establish effective practices related to influencer campaigns
  • Producing and delivering reports on campaign performance
  • Staying current with the latest trends

Desired Candidate Profile:

  • Outstanding communication and relationship-building abilities
  • Must possess keen attention to detail
  • Exhibits strong work ethics and a composed demeanor
  • Capable of working with various stakeholders/external agencies including creative teams
  • Comprehension of digital media, planning, and evaluation
  • Demonstrates strong creative instincts
  • Shows high ownership and enthusiasm
  • Thorough comprehension of prevailing social media and influencer marketing trends


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