Senior Copy Writer

1 week ago

Hyderabad, Telangana, India CyberArk Full time

Senior Copywriter

Location: Hyderabad, India

Category: Marketing

Job Description:

Are you a creative wordsmith who can craft captivating copy that informs and persuades?

CyberArk is in need of an experienced BB senior copywriter to join the forefront of identity security. The ideal candidate will produce compelling educational content to bolster our go-to-market strategies and establish ourselves as thought leaders. We are looking for a creative mind who can devise content plans showcasing the value of CyberArk's identity security solutions. The chosen candidate will enhance CyberArk's content collection to boost visibility and conversion rates by engaging our target audiences throughout their purchasing journey.

This position calls for an outstanding communicator and team player, a creative writer who can create gripping, informative content of various lengths, and a proficient editor to narrate our CyberArk narrative.

Responsibilities:

  • Research target audience needs, obstacles, and concerns to craft compelling content.
  • Create captivating assets for campaigns across the customer lifecycle (e.g., blogs, eBooks, whitepapers, infographics, guides, landing pages, video scripts, etc.).
  • Implement SEO best practices for content enhancement.
  • Proofread and edit content generated by other team members.
  • Oversee content development from concept to final release, adhering to a streamlined workflow.
  • Manage content projects and deadlines in coordination with stakeholders.
  • Track and evaluate content performance metrics like traffic, engagement, and conversion to guide content strategy.
  • Support the content team in maintaining an up-to-date editorial calendar.

Requirements:

  • Minimum of years working as a copywriter in corporate, freelance, or agency environments, with a focus on BB and enterprise SaaS software.
  • Exceptional writing, editing, and storytelling abilities.
  • Keen on meeting deadlines and adept at handling multiple writing tasks.
  • Detail-focused to ensure content aligns with brand standards and is accurate.
  • Team player who collaborates effectively with diverse teams.
  • Can work autonomously and cooperatively in a fast-paced environment.
  • Familiarity with Adobe Analytics or similar tools for content performance evaluation.
  • Prior experience in SaaS, high-growth tech, or cybersecurity firms is advantageous.
  • BS/BA or equivalent in Marketing, Communications, or Journalism.
  • Submission of a portfolio including writing samples is mandatory.

About CyberArk:
CyberArk (NASDAQ: ) stands as a pioneer in Identity Security. Specializing in privileged access management, CyberArk offers an encompassing security solution for all identities – human or machine – across business platforms, remote work setups, hybrid cloud operations, and within the DevOps spectrum. Leading global enterprises rely on CyberArk to safeguard their most vital assets.

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