Digital Executive

2 weeks ago


Bengaluru, Karnataka, India Accor Full time

Company Description

Grand Mercure Bangalore offers 126 suite style rooms with in-built kitchenettes. Our rooms offer the privacy you want but with the luxury and indulgence of a hotel. These suites are modern, tasteful and relaxing, suiting purposes of both leisure as well as business. Bright and spacious, they also include flat screen televisions, DVD players, music systems, Wi-Fi and 24 hour room service.

Grand Mercure is known for its passion for food and wine. Dining is always a culinary experience with 'The Verandah', our Global Cuisine restaurant and 'By The Blue', our poolside RestoBar which offers inspired Indian cuisine.

Job Description
Assist in the formulation of strategies to build a lasting digital connection Plan and monitor the hotel presence on social media (Instagram,Linkedin etc.) Launch optimized online adverts to increase company and brand awareness Prepare promotional content and organize their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web analytics tools Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with media agencies and vendors Qualifications
Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, promotional campaigns Working knowledge of CODY,SOJERN Perfect knowledge of web analytics tools Skills and experience in creative content writing Analytical mindset and critical thinking Excellent communication and interpersonal skills Degree

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