SEO Analyst

2 weeks ago


Delhi, Delhi, India Cotgin Analytics Full time

About Us:

Cotgin Analytics is a web development company dedicated to providing innovative solutions and services. We are currently seeking a highly skilled and experienced SEO Analyst to join our dynamic team. The ideal candidate will have a proven track record of success in SEO strategies and tactics, with a focus on driving organic traffic and improving search engine rankings. This position is a key role within our marketing department and offers the opportunity to contribute to the growth and success of our digital presence.

Responsibilities:

Keyword Research and Analysis:

  • Conduct thorough keyword research to identify opportunities for improving organic search rankings.
  • Analyze competitor websites and industry trends to stay ahead in the search landscape.

On-Page and Off-Page Optimization:

  • Optimize website content, meta tags, and other elements to ensure maximum visibility on search engines.
  • Implement effective off-page SEO strategies, including link building and outreach.

Technical SEO:

  • Collaborate with the development team to address technical SEO issues and ensure the website is search engine friendly.
  • Conduct regular SEO audits to identify and fix website issues affecting performance.

Content Strategy:

  • Develop and implement content strategies that align with SEO goals, including the creation of engaging and keyword-rich content.
  • Collaborate with content creators to ensure content is optimized for search engines.

Performance Monitoring and Reporting:

  • Utilize analytics tools to monitor website performance and SEO efforts.
  • Prepare regular reports detailing key performance metrics and recommend strategies for improvement.

Stay Updated on Industry Trends:

  • Stay abreast of industry trends, algorithm updates, and emerging SEO technologies to maintain a competitive edge.

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3-5 years of proven experience as an SEO Analyst, preferably in IT or digital marketing agencies.
  • In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
  • Experience with SEO tools such as Google Analytics, SEMrush, Moz, etc.
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration skills.

How to Apply:

Qualified candidates are invited to submit their resume & cover letter to .


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