Content Specialist

1 week ago


Mumbai, Maharashtra, India Yocket Full time
Yocket is India's largest study abroad platform with a community of over 1.2 million aspirants, alumni and seniors. We are one of the largest paid study abroad counselling players.

So far, we've secured over admits for our students, with over 30% landing admits at the top 100 global universities.

Yocket is on a mission to enable every study abroad aspirant to enter the world's best universities.

As a rapidly growing startup looking to double our growth trajectory this year, we seek a candidate who is versatile and enthusiastic about all things content.


Role Overview:


As a Content Specialist at Yocket, you must research target audiences, manage the content creation and publishing, and monitor consumer and content metrics.

You will work closely with cross-functional teams and play a key role in crafting compelling content that meets business & brand objectives.


Key Responsibilities:
Write content for various platforms including blogs, websites, and social media.
Edit and proofread content before publishing.
Manage content calendars and ensure that the content remains consistent across all platforms.
Meet with the creative, SEO and cross-functional teams to ideate and define content goals.
Analyse content performance metrics and user engagement data to identify opportunities for optimization and improvement.
Stay up-to-date with industry trends, best practices, and emerging technologies in content marketing and education

Qualifications:
Bachelor's degree or higher in Marketing, Communications, Business, English, Literature, Journalism or a related field2-4 years of experience in content writing or marketingExceptional writing, editing, and proofreading skills in English with an eye for detailBasic understanding of marketing principles and content creation toolsExcellent communication skills with a proactive and results-driven attitudeAbility to work collaboratively in a fast-paced and dynamic environment

What We Offer:
Hybrid work environmentUnlimited opportunities for career growthMedical insurance for you and your family


If you are a creative and results-driven content marketer looking to contribute to the growth of a dynamic edtech startup, we invite you to apply.

Join us in reshaping the future of education
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